Every year, on December 1st, the World AIDS Day recalls HIV / AIDS. The aim of Aids-Hilfe Schweiz and its agency TKF Communication and Design is to sensitize people without a threat or morality, but in a positive, comprehensive and relaxed way. Fear, prejudice and discrimination against HIV-positive people, but compassion and understanding make the Emoji strong. As poster and film motifs.
The campaign with three subjects will be on display, digital screens and posters from the end of November 2018.
Head of Aids-Hilfe Schweiz: Andreas Lehner (Managing Director), Fabienne Tschanz (Project Manager). Responsible for TKF: Alexander Fürer, Tim Stockmar, Matthias Eberle (Creation) and Sandra Sigrist (Consulting).