Barcelona finalizes a new sponsorship agreement on its shirt with a technology company

El FC Barcelona continues to look for ways to increase revenue and is finalizing a new sponsorship that would bring him a significant sum of money.

The announcement of the new sponsor is scheduled for Thursday, the same day the agreement will be signed. As the brand has learned, it would be an agreement that would go beyond the presence of the brand logo on the shirt. It is a technology company with offices in the Netherlands, although it will not be Philips, a brand with which there had been speculation in recent hours.

The club’s idea, once the agreement is closed, is to debut the new sponsorship at Barcelona’s next match at the Camp Nou, which will be against Mallorca and which will serve as a farewell for Xavi’s team to their audience.

What is yet to be detailed are the amounts of the agreement – there has been talk of amounts close to 50 million euros for five seasons – and the location of the new sponsorship, which could be the sleeve, as published Sports world.

Barça does not have advertising in that area of ​​the shirt since Beko stopped appearing in itbeing a free space that the club could exploit again.

Problems for Laporta: Xavi and Barça do not agree on the money for the renewal.

The feasibility plan on the horizon

The movements and good news that can reach Barcelona in the offices and commercial areas will serve to alleviate doubts in the accounts. The Barça feasibility plan is already in the hands of the League, which must give its approval so that, from that moment, the Sports Management can begin to manage the starts with which to make cash to count the existing and available money to sign players this summer.

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2023-05-20 09:28:11

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