DDespite some privacy concerns, digital language assistants continue to conquer the German market. According to a study by Postbank, 32 percent of people in this country already use wizards from Apple, Google or Amazon. Compared to the previous year, this is an increase of twelve percentage points, said Postbank on Monday.
For the younger ones under the age of 40, almost one in two (48 percent) speaks to Siri, Google's Assistant or Alexa. According to the survey, the Google Assistant is ahead with 19 percent, followed by Apple's Siri (15 percent) and Amazon's echo speakers with Alexa, which are used by 8 percent of respondents.
According to this, the digital helpers are most intensively used in families. While 52% of households have four or more with a language assistant, three-person households still have 39% and around 20% single households. Postbank Digital CEO Thomas Brosch still sees a lot of potential, especially in the age group 50+.
In addition to the query of the weather report, the control of music playback or the light, there is also a growing interest, for example, to use voice assistants for account inquiries or transfers, explained Brosch. He was convinced that "the use of financial applications via voice assistants will prevail in the future".
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