Fira de Barcelona reaffirms its commitment to smart cities with Smart City Live

The Smart City Expo World Congress (SCEW), organized by Fira de Barcelona, ​​is the leading international summit on smart cities and urban solutions. This year, the fair entity wants to adapt the show to the reality imposed by the covid-19, while still reaffirming its clear commitment to the Smart City Expo. That is why Fira has decided to promote the innovative Smart City Live, a digital event to be held on November 17 and 18. The show will present a new virtual format with the aim of providing a knowledge platform to discuss the main challenges of cities in the current situation and continue to be the world benchmark in urban innovation.

The Smart City Live will once again bring together the main players, institutions and international experts on smart cities. It will do so through a technological platform, which will allow the content to be broadcast live and videos on demand. The program is structured in two blocks. On November 17, a live television program will be broadcast through the event’s website and its social networks, which will analyze the impact of the coronavirus in cities through interviews, debates, reports and success stories. On November 18 there will be workshops and side events to discuss the main challenges that cities face beyond the pandemic.

Attendees of previous editions of the Smart City Expo World Congress.

The director of the SCEW, Ugo Valenti, defends that the main objective of this year is “to offer a platform to accelerate the recovery of urban ecosystems”. “Without a doubt, the current situation will change cities and their functioning, but it can do so by helping us build metropolises capable of providing better services and resources to their inhabitants and being prepared to respond to new threats. Smart City Live is our contribution to this collective project ”, explains Valenti.

Looking ahead to next year, Fira de Barcelona expects the SCEW to return to its usual format and be held jointly with the Smart Mobility Congress and Retail & Brand Experience World Congress, from November 16 to 18 at the Fira Gran Vía venue from Barcelona.

Parag Khanna, Saskia Sassen, Carlo Ratti and Sameh Wabah, the keynote speakers

The most digital edition of the Smart City will feature international references such as Parag Khanna, Saskia Sassen, Carlo Ratti and Sameh Wabah. All of them will analyze the global impact of the pandemic and, in particular, how it has affected cities and how they are redefining themselves to adapt to this new reality. In addition, the Smart City Live speakers will interact and answer the questions of the attendees and their conferences will be registered on the platform created specifically for the event.

Parag Khanna is one of the world’s leading geopolitical analysts, specializing in the key global role of cities on the planet and how hyper-connected metropolises are building a network of their own that could become the main global engine in the future. Saskia Sassen is Professor of Sociology at Columbia University and has studied cities, immigration and states within the framework of the world economy, with inequality, gender and digitization as variables that define her thinking.

City expert Saskia Sassen will be one of the keynote speakers at Smart City Live.

Carlo Ratti is the director of the Senseable City Lab at the Massachusetts Institute of Technology (MIT) and a founding partner of the Carlo Ratti Associati design and innovation firm, as well as being a world-renowned expert on smart cities. Lastly, Sameh Wabah is the Global Director of the World Bank’s Urban, Disaster Risk Management, Resilience and Land office and an expert in urban planning and architectural engineering.

In addition to excellent speakers, the Smart City Live will bring together representatives from the public and private sectors. In the first place, representatives of cities, regions and countries will participate, such as the mayor of Barcelona, ​​Ada Colau; the mayor of L’Hospitalet de Llobregat, Núria Marín; the mayor of Chicago, Lori Lightfoot; the mayor of Medellín, Daniel Quintero; the mayor of Berlin, Michael Müller; the mayor of Al Hoceima, Mohamed Boudra; the Minister of Digital Transformation, Social Security, Tax System and Information Technology Policy of Japan, Takuya Hirai; and the Chief Digital Officer of London, Theo Blackwell.

Delegations from the Generalitat, the Barcelona Provincial Council, L’Hospitalet de Llobregat, Icex, Aicep-Portugal, Germany, Belgium, Dit + Bournemouth (United Kingdom), Enterprise Estonia, Kotra (Republic of Korea), Luxembourg, Nordic countries will also participate. and the Zhejiang region (China).

The smart cities summit too will be attended by prominent representatives of the private sector, such as Alcatel Lucent, AMB, Axis, China Unicom, Deloitte, Enel-X, Engie, FIA, Huawei, Keolis, Mastercard, Microsoft, Nokia, RACC, SAP, Seat, Siemens, Shanghai Oriental Group, Smart Ports and Sorigué, for show some of the tools and strategies they have developed in recent months.

One platform 365 days a year

Coinciding with the celebration of the new Smart City Live, Fira de Barcelona, ​​in collaboration with the Mediapro group, has launched a large digital platform with the aim of creating a hub permanent knowledge for the smart cities sector. Tomorrow.City It will broadcast the Smart City Live conferences and presentations live but will last beyond the event and wants to offer companies and public administrations resources on technology, training, research and investment throughout the year. With a multidisciplinary approach and based on collaborative intelligence, its objective is to accelerate the development of sustainable and inclusive cities and will be articulated through four different areas of action: knowledge, business, training and talent, and dissemination.

Ugo Valenti, on the television set created to broadcast Smart City Live.

SCEWC Director Ugo Valenti hopes that Tomorrow.City be the basis for a hub of knowledge about smart cities and a benchmark for global content distribution: “The launch of Tomorrow.City It allows us to go far beyond the events we organize both in Barcelona and in other parts of the world. The new platform concentrates all the knowledge in the field of smart cities, constantly updates it and offers it to everyone 365 days a year to all the actors involved in urban transformation at a global level. And in addition, we do it through tools for dissemination, training, joint reflection and the promotion of new projects and business ”.

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