POC and MIPS announce new partnership (again)

POC and MIPS have announced a new "deeper partnership" that will see the two Swedish companies working closely together to develop new rotational impact protection systems for cycling helmets and winter sports. POC was the first company to incorporate the slip-up liner of MIPS in helmets in 2009, and the two companies joined forces on multiple helmet safety projects over the years.

However, it was not a completely regular navigation; MIPS sued POC in 2017, claiming that POC's SPIN Technology system violated their intellectual property. The SPIN system uses a silicone air chamber inside each pad designed to allow the helmet to move slightly rather than remain in place during an impact in order to reduce rotational impact forces reaching the brain. That case was resolved in 2018 and, according to a statement issued by POC, "The companies intend to jointly develop safer helmets that combine the strengths of POC and MIPS in technological innovation, style and quality".

As part of the new collaboration, POC's SPIN system will be phased out and replaced by MIPS systems.

Press release: POC

POC, which has built an international reputation in terms of safety, innovation and design, and MIPS, the Swedish security technology company that works with many helmet brands with its world-leading brain protection system, are announcing a collaboration deeper. The new collaboration will see POC implement MIPS systems in many of its helmets starting with a new POCito crane that will be released at the end of summer 2020. Furthermore, the new partnership will consider new advanced rotational protection systems, which will be developed specifically for a number of POC helmets to be launched in 2021.

"Safety is at the heart of POC and our approach has always been to consider everything to improve safety, even if it means doing something that has never been done before," said Jonas Sjögren, CEO of POC. "This was the basis of our initial collaboration with MIPS in 2009, where we were the first to integrate a rotational impact protection system into snow sports and cycling helmets."

MIPS is the leader in the field of rotational impact protection and the renewed collaboration will offer POC the opportunity to focus on new innovations being developed around its concept of full-face helmet, which is based on holistic helmet safety, creating helmets able to protect a user before, during and after an accident.

"MIPS is committed to protecting any brain from injury through our helmet-based brain protection system and we have more than twenty years of research and testing to support our operations," said Max Strandwitz, CEO of MIPS. "We are very happy to work with POC, not only as a recognized leader in safety and as a manufacturer who brought MIPS to the market, but also because they have continued to push new ways of thinking and innovating. Our combined efforts, maximizing mutual strengths, will eventually lead to improvements in security for all ".

POC CEO Jonas Sjögren continued: "Although security is better understood, this does not mean that we can stand still. We must continue to look ahead to consider and evaluate what we have and what we need for the future. Our concept of full-face helmet shows that in today's world a helmet can and should do much more than manage impacts. The best protection comes from having no impact and a helmet can protect you before, during and after an accident, whether it's visibility, aramid barriers or NFC medical identification chips. With our renewed partnership with MIPS we know that protection from rotational impacts will be in good hands, our task will be to expand our curiosity, open-mindedness and leave no stone unturned in search of new innovations and greater safety for the benefit of all. "

POC and MIPS, which are currently industry partners in numerous publicly funded Swedish safety helmet projects, have a history of collaboration and the new partnership will see a series of POC helmets equipped with a MIPS rotational impact protection system.

In addition, the POC and MIPS engineers will work together with the best ideas and innovations to develop new rotational impact solutions that will be featured in a series of POC helmets to be released in 2021. They will follow the COCO COCO in 2020, with the goal to improve comfort, ventilation and protection against rotational impacts. As part of the new SPIN partnership, POC's silicone bearing technology system will gradually be phased out and replaced by MIPS solutions in most of its helmets in the future.

Ensuring that protection from rotational impacts, an essential ingredient in a helmet, time benefits and focused resources is an important consideration. Working with an industry leader, the collaboration also supports POC's desire to focus on other security innovations through its full-face helmet concept that focuses on developing greater security as a system, in which every material and innovation in a helmet works perfectly together to protect before, during and after an accident.



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