Las Vegas Computer technology developers for self-driving cars are getting a new strong competitor. The semiconductor company Qualcomm, whose chips are in numerous smartphones, is also entering the business. The Snapdragon Ride platform will include processors and cloud services, said Qualcomm manager Cristiano Amon at the CES technology show in Las Vegas on Monday. Vehicles with the technology are expected to hit the streets in 2023. The platform should support driver assistance systems as well as fully autonomous robot taxis.