Seat sales fell 16.8% in October compared to the same month last year and remained at 33,400 units, according to Martorell, the company on Friday, which attributes the decline to the entry into force of new regulations on WLTP emissions.
According to Seat's vice president, Wayne Griffiths, the October result is expected after sales of nearly 40% in July and August due to the imminent entry into force of the new regulations. "We expect a stabilization of the volume in November and a return to the growth path in the coming months," he said.
The maximum commercial responsibility of the car indicated that Seat plans to close the year with a double-digit growth, like last year, and to make the best sales exercise in the history of the brand. In fact, between January and October, Seat sold 449,000 vehicles, a figure that is 13.7% higher than the same period last year, when 395,100 units were sold, and is a record for the company .
Seat gave strong growth to the good performance of its five main markets: Germany, with 98,000 cars sold (+ 16.6%); Spain, with 93,300 (+ 15%); the United Kingdom, with 54,700 (+ 13.1%); France, with 26,000 (+ 27.9%) and Italy, with 17,600 (+15.7).
Algeria has also become one of the first markets for Seat, with 16,800 cars sold, a figure that is multiplied by four sales of the same period last year, for a total of 3,900. There are also significant increases in Austria (11.1%), Poland (15.8%), Belgium (28.4%) and Portugal (23.9%).
The increase in sales has shifted to the financial results and the operating profit of Seat grew by 54.4% in the first nine months of the year, up to 237 million euros. A profit favored by the increase in sales and the fact that the vehicles sold, of a higher segment and more equipped, leave more room. The turnover for the first nine months reached 7,744 million euros, the highest turnover in the history of Seat.