With Apple One, the Apple integrates its various services a little more at the tariff level, after a software integration which is watched very closely by the regulators. For € 14.95 per month, you subscribe to Apple Music, TV +, Arcade and iCloud (50 GB), or € 6 less than adding the cost of the four services subscribed to per piece. A Family plan at € 19.95 is also available for up to 6 people, with iCloud storage pushed to 200 GB (or € 8 savings in total).
A third Premium package, which will only be marketed in a handful of Anglo-Saxon countries, will also include News +, Fitness + and 2 TB of iCloud storage. For the consumer addicted to Apple’s services, it is all good, but the competition may take a dim view of these bundled sales. This is the case of Spotify, at the origin of European antitrust investigation regarding the practices of the App Store.
Once again, Apple is using its dominance and unfair practices to disadvantage its competitors by prioritizing its own services. We call on competition authorities to act urgently to curb Apple’s anti-competitive behavior which, if left unchecked, will cause irreparable harm to the developer community and threaten our collective freedoms to listen, to learn, create and connect.
The Apple One offers will be launched this fall, which leaves a little room for regulators to possibly intervene, considering that linking all these services together constitutes an abuse of a dominant position. Apple was quick to respond to these accusations. In a statement provided to the US press, the manufacturer explains that customers have the option of ” discover and benefit from alternatives to each [de ses] services ».
Apple One is great value for customers, and it’s an easy way to access Apple’s full range of subscription services. We’ll recommend which Apple One plan will save you the most money based on the subscriptions you already have. It is ideal for those who like one of our services, and who want to get more for less, it is particularly interesting for families.
Not everyone is necessarily on Spotify’s camp. Peloton, the manufacturer of sports machines that also provides subscription fitness classes, thus welcomed Apple Fitness+ :
It remains to be seen until when Peloton will appreciate that Apple walks on its flowerbeds! But currently, the two companies seem to like each other: Peloton’s new indoor bike is therefore GymKit compatible.