Technology Zoom, the video conferencing app that is a hit...

Zoom, the video conferencing app that is a hit – Web Trends

DIGITAL ATTITUDE: To adapt to confinement, we turn to videoconferencing to organize business meetings or meet virtually with family and friends.

Among the many options available to us, Skype, Google Hangouts, House Party or Face Time, there is one that is a hit right now, that of the listed company Zoom.

It is number 1 in the list of the most downloaded apps from the Apple Store and recorded 600,000 downloads in a single day last Sunday.

Serious reservations have been expressed in recent days regarding its policy on data protection, but Zoom is a tool which until now has been widely used in the professional field and in universities for distance courses.

Since the arrival of Covid-19, Zoom has become a real social phenomenon, bringing together isolated individuals for aperitif evenings, concerts, book clubs, religious services (weddings and commemorations), yoga classes or cooking or artistic shows.

Prime Minister Boris Johnson, to encourage people to stay at home, even released a photo in which he is seen presiding over his first rcabinet meeting on Zoom. And an American call center in the travel industry, announced the dismissal to a hundred employees simultaneously, after calling them on Zoom.

For many young people, adapting to public health directives and closing schools is difficult, so they turn to this platform to continue their social life with a semblance of normalcy.

Its ease of use and reliability are the reasons for its success, as well as a free option, which allows up to 100 people to join a video session for 40 minutes.

There are still a few small features to make things more interesting. You can, for example, change your background – if you don’t want people to see your messy house.

Likewise, there is a beauty filter that gives your face “a slightly softer appearance, minimizing the visibility of blemishes”.

Another important factor with Zoom is that it works on all platforms: Android or iPhone phones, Mac or Windows computers.

In our new daily newspaper, Zoom, or even Netflix Party (a Chrome extension which allows several, remotely, to watch the same film on Netflix), will be the essential tools to better support our confinement “alone but together” – but probably still once, leaving a few feathers at the level of our private lives.


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