The campaign Ottobre in Rosa 2026 published its schedule on September 23, 2026, involving health agencies, hospital trusts, foundations, associations, and municipal administrations across the Verona area to promote breast cancer prevention, early diagnosis, and healthy lifestyles through informational events and community sports.
Verona Regional Launch and Landmark Illuminations
In the Province of Verona, the local health authority Azienda ULSS 9 Scaligera, alongside the Azienda Ospedaliera Universitaria Integrata di Verona and the IRCCS Sacro Cuore Don Calabria Hospital in Negrar, announced a comprehensive calendar of events for “Ottobre in Rosa 2026.” According to the official presentation detailed by Agenzia Salute, the campaign opens officially on October 1, 2026, at 5:00 PM in Piazza Bra, Verona, culminating at 7:00 PM with the illumination of the Verona Arena in pink. Musical accompaniment for the opening ceremony is provided by the AOUI Verona Official Band.
Municipalities throughout the Veronese territory are illuminating prominent civic landmarks and healthcare facilities in pink throughout the opening days of October. Participating locations include the Torrione di Legnago, the castle of Villafranca, the municipal buildings of Cologna Veneta and Isola Rizza, the castle of Salizzole, the fountains of Caldiero, and provincial hospitals including San Bonifacio, Legnago, Villafranca, Borgo Trento, Borgo Roma, and Negrar.
Verona in Rosa Sports Circuit
The campaign places heavy emphasis on physical activity and non-competitive community running events organized by the UISP Comitato Territoriale Verona APS in collaboration with ULSS 9. The regional sports calendar kicks off with “La Corsa Rosa” in Legnago on September 27, 2026. Subsequent events include:
- October 4, 2026: “La Rosa di Villafranca” and “Ronco in Rosa”
- October 10, 2026: “Zimella in Rosa”
- October 11, 2026: “La corsa in Rosa” in Mozzecane
- October 17, 2026: “Terrazzo in Rosa”
- October 18, 2026: “Isola in Rosa”
- October 24, 2026: “Illasi in Rosa”
- October 25, 2026: “Bovolone in rosa,” “Zevio in Rosa,” and “Un passo alla volta insieme” in Castelnuovo del Garda
Public Health Screenings and Informative Events
Alongside athletic initiatives, the Verona program features direct public outreach, offering free ultrasound screenings, informational seminars, and cultural exhibitions. The educational events begin on the morning of October 2, 2026, at the Sala Morone in the Church of San Bernardino, Verona, with a symposium hosted by AOUI Verona focusing on the humanization of medical care and emotional patient experiences.
French Solidarity Runs and Île-de-France Events
Parallel initiatives across France mark the broader Octobre Rose 2026 campaign with family-friendly walks, charity runs, and color runs designed to support local associations and breast cancer research funds. Key fixtures in the Île-de-France region include:
- October 3–4, 2026: Odysséa Paris surrounding the Château de Vincennes, marking the campaign’s launch.
- October 4, 2026: The Argenteuil Color Run, Le Foulées Canavéroises in Chennevières-sur-Marne, and the Trail des Hauteurs starting from Romainville.
- October 11, 2026: La Clichoise in Clichy-la-Garenne, the Color Run at Nelson Mandela Sports Park in Montmorency, and Le Foulées Châtillonnaises in Châtillon, featuring 5km and 10km races alongside family walks.
Worth a look