Badminton Association of India Launches Nationwide Mascot Design Contest for BWF World Championships
New Delhi, Apr 18 (PTI) – The Badminton Association of India (BAI) has announced a nationwide mascot design contest for the upcoming BWF World Championships, inviting artists and designers across the country to contribute to the event’s visual identity.
The contest aims to engage creative talent from all regions of India in developing a mascot that reflects the spirit of badminton and showcases elements of Indian culture and sportsmanship. As the governing body for badminton in India, BAI oversees the organization and promotion of the sport nationwide, including participation in international tournaments such as the BWF World Championships.
According to its official records, the Badminton Association of India was formed in 1934 and is registered under the Societies Act. Headquartered in New Delhi, BAI has been hosting annual national-level badminton tournaments since 1936 and is affiliated with the Badminton World Federation (BWF). The association comprises 28 state members and several affiliated associations that conduct badminton activities across the country.
Even as specific details about the submission guidelines, deadline, or prize structure for the mascot contest were not included in the initial announcement, BAI typically communicates such information through its official website and verified social media channels. Interested participants are encouraged to monitor BAI’s authorized platforms for updates.
The BWF World Championships represent one of the most prestigious events in international badminton, featuring top-ranked players competing for global titles. India has hosted several BWF-sanctioned tournaments in recent years, including the India Open, Syed Modi International and other regional events such as the Odisha Masters and Guwahati Masters.
By launching a public design contest, BAI seeks to foster national engagement and promote badminton as a widely accessible and culturally resonant sport. The initiative aligns with broader efforts to strengthen grassroots participation and elevate India’s profile in international badminton competitions.
As of April 18, 2026, no further official statements have been released regarding the selection process or timeline for the mascot. Updates will be provided through BAI’s official communication channels as they become available.
Key Takeaways
- The Badminton Association of India (BAI) has launched a nationwide mascot design contest for the upcoming BWF World Championships.
- BAI, founded in 1934 and based in New Delhi, is the official governing body for badminton in India.
- The association has hosted national-level tournaments since 1936 and is affiliated with the Badminton World Federation.
- Participants are advised to refer to BAI’s official website and social media for contest details.
- The initiative aims to promote public engagement and celebrate Indian culture through sports branding.
Frequently Asked Questions
What is the Badminton Association of India?
The Badminton Association of India (BAI) is the national governing body for badminton in India. Founded in 1934 and headquartered in New Delhi, it oversees the development, regulation, and promotion of the sport across the country and is affiliated with the Badminton World Federation (BWF).

Who can participate in the mascot design contest?
The contest is open to individuals across India, though specific eligibility criteria, submission guidelines, and deadlines have not yet been publicly disclosed. Interested participants should consult BAI’s official sources for accurate and updated information.
Where will the BWF World Championships be held?
The host city for the upcoming BWF World Championships has not been specified in the available sources. Details regarding the event’s location, schedule, and participation criteria are managed by the Badminton World Federation.
How does BAI support badminton in India?
BAI supports badminton by organizing national tournaments, affiliating with 28 state-level associations, selecting and training national teams, and promoting the sport through development programs and international collaborations.