Yankees’ Ben Rice Partners with Ben’s Original to Tackle Childhood Hunger
New York Yankees first baseman/catcher Ben Rice has announced a partnership with Ben’s Original rice, a brand owned by Mars, to combat childhood hunger nationwide. The collaboration, revealed on Monday, March 23, 2026, will support the efforts of No Kid Hungry, aiming to provide access to nutritious meals for children facing food insecurity.
A Natural Partnership
The partnership stems from a coincidental alignment of names – Ben Rice and Ben’s Original – which quickly evolved into a shared commitment to address a critical social issue. According to a press release from Mars, the initiative seeks to make healthy food more accessible to those in need.
Impactful Contribution: 22,000 Meals
To kickstart the partnership, Ben’s Original and Ben Rice will facilitate provide up to 22,000 meals to children through No Kid Hungry. This number is inspired by Rice’s jersey number, 22, symbolizing a direct connection between his performance on the field and the impact off the field. Bleacher Report highlights that for every significant play made by Rice during the season, Ben’s Original will donate to No Kid Hungry, further expanding access to meals.
Ben Rice on the Collaboration
“When your name is already built into the partnership, the only thing left to do is swing for the fences,” said Ben Rice in a statement. “Ben’s Original has built a great legacy, and I’m excited to be part of that whereas helping more kids and families access the meals they need.” PRNewswire reported this quote.
Ben’s Original and No Kid Hungry
This collaboration builds upon Ben’s Original’s existing commitment to providing convenient and healthy meal options. With a portfolio including Single Serve Cups, Street Food Ready Meals, and Ready Rice, the brand aims to make mealtimes easier for families. MLB.com confirms the partnership’s focus on leveraging the platform of America’s pastime to raise awareness and drive action against childhood hunger.
Looking Ahead
The partnership between Ben Rice and Ben’s Original represents a unique blend of sports, food, and social responsibility. As the baseball season progresses, the impact of this collaboration is expected to grow, providing much-needed support to children and families facing food insecurity through the dedicated efforts of No Kid Hungry.