Fashion Week Asia founders Apples Aberin, Svida Alisjahbana, and Bauyrzhan Shadibekov discussed the evolving regional fashion landscape, digital reach, and creative identity at the inaugural Fashion Forward Asia Forum in Manila, vogue.ph reported. Industry leaders emphasized that the region possesses the culture, storytelling, and digital infrastructure required to establish its own global fashion presence.
The Inaugural Fashion Forward Asia Forum at Newport World Resorts
Industry leaders gathered at the Manila Marriott Hotel’s Diplomatic Hall in Newport World Resorts for the inaugural Fashion Forward Asia Forum. The event brought together regional fashion figures to examine how emerging creators can build sustainable brands and secure international visibility. Apples Aberin, cofounder and cochair of Fashion Week Asia, participated in discussions alongside regional executives to map out practical steps for designers transitioning from local runways to global markets.
The panel featured Svida Alisjahbana, chairperson of Jakarta Fashion Week, and Bauyrzhan Shadibekov, CEO of Fashion Week Almaty and Fashion Week Tashkent. Discussions centered on establishing independent regional platforms rather than relying exclusively on traditional Western fashion capitals. Participants analyzed the operational mechanics required to scale creative labels into viable commercial enterprises.
Using Digital Reach and Cultural Identity Across Asia
Asia already maintains the necessary infrastructure and cultural depth to support independent fashion weeks, according to Svida Alisjahbana. Alisjahbana noted that regional platforms reach consumers directly through advanced digital presence, bypassing traditional gatekeepers. “The way we reach out to our customers is directly to them,” Alisjahbana stated regarding the region’s expanding digital capabilities.
Bauyrzhan Shadibekov reinforced this assessment by pointing to Central Asia’s rich history and traditional craftsmanship as foundational assets. “We need to build our ecosystem with our identity,” Shadibekov said, highlighting shared historical roots such as the Silk Route and traditional embroidery techniques that link countries across the region. Apples Aberin added that Fashion Week Asia was created precisely to harness these connections, noting that deliberate collaboration accelerates mutual growth among neighboring markets.
Translating Runway Presentations Into Commercial Viability
Commercial longevity requires designers to view seasonal shows as business catalysts rather than isolated artistic presentations. Aberin stressed that initial runway conversations must evolve into concrete commercial transactions through structured activities like buyer resees and retail alignment. “The conversations can start on the runway, but they need to transcend that,” Aberin explained.
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To support this transition, Central Asian platforms operate targeted initiatives such as the “Next Design, New World” project, which provides educational programs and direct retail opportunities for young talent. Alisjahbana noted that the media functions as a core driver in this developmental cycle, shaping talent and supporting the creative process from inception to market launch.
Questions About Asian Fashion Platforms
What Topics Did the Fashion Forward Asia Forum Address?
The forum addressed how emerging designers can access fashion week platforms, scale their businesses internationally, use digital media, and build distinct creative identities rooted in regional heritage. Industry leaders discussed the transition from runway presentations to commercial retail success.
Where Was the Fashion Forward Asia Forum Hosted?
The forum took place at the Manila Marriott Hotel’s Diplomatic Hall, located within Newport World Resorts in Manila, Philippines, during the inaugural staging of Fashion Week Asia.
What Role Do Regional Initiatives Play for Young Designers?
Programs like Central Asia’s “Next Design, New World” project support emerging talent through structured retail opportunities and educational programs designed to help creators understand business fundamentals and secure industry exposure.
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