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GIGABYTE Celebrates 40th Anniversary with “40 Days of INFINITY” Campaign

Creators, builders, enthusiasts, and gamers driving PC technology forward have grown alongside GIGABYTE throughout the past four decades. GIGABYTE is currently marking its 40th anniversary by both commemorating that collective path and exploring future developments. PR Newswire notes…

Creators, builders, enthusiasts, and gamers driving PC technology forward have grown alongside GIGABYTE throughout the past four decades. GIGABYTE is currently marking its 40th anniversary by both commemorating that collective path and exploring future developments. PR Newswire notes that the company’s 40 Days of INFINITY campaign takes place across the United States and Canada from August 1 through September 9, 2026, combining anniversary perks, community involvement, and the launch of the GIGABYTE INFINITY Graphics Card Series.

Campaign Structure and Community Rewards

Built around the message “40 Years of Innovation. Infinite Possibilities.,” the campaign is structured as more than a product launch, according to PR Newswire. Supporters of GIGABYTE can engage with the milestone through several options provided by the initiative, such as redeeming a 40th Anniversary commemorative gift bag, joining the Create Your INFINITY Social Challenge, and utilizing a U.S.-only Micro Center promotion that bundles a qualifying INFINITY graphics card with a GIGABYTE MO27Q2A OLED Gaming Monitor.

GIGABYTE’s anniversary reflects four decades of work across PC technology, engineering, product design, cooling, and performance. PR Newswire states that rather than turning that history into an extensive retrospective, the 40 Days of INFINITY campaign leverages the milestone as a bridge connecting GIGABYTE’s historical achievements with its engagement strategy for the upcoming generation of PC enthusiasts.

Engineering and Craftsmanship in the INFINITY Series

Creators, gamers, and enthusiasts are targeted by the GIGABYTE INFINITY Graphics Card Series as a new high-end product lineup. PR Newswire indicates that its identity stems from the technical and physical attributes of the hardware, featuring sophisticated cooling, meticulous construction, performance-oriented architecture, and a purposeful industrial aesthetic.

GIGABYTE Celebrates 40th Anniversary with "40 Days of INFINITY" Campaign
Photo: prnewswire.com

The AORUS GeForce RTX 5090 INFINITY Graphics Card offers a clear example of this design philosophy. PR Newswire explains that its WINDFORCE HYPERBURST Cooling System utilizes a Double Flow Through configuration to direct airflow through both sides of the backplate, while an extra Overdrive Fan kicks in during heavy workloads to provide supplemental thermal support.

Hardware Specifications and Design Variations

Incorporating GIGABYTE RGB Halo lighting, a die-cast metal plate, a circular heat sink, and a separated PCB layout, the AORUS GeForce RTX 5090 INFINITY relies on these specific components. Even with that robust cooling setup, PR Newswire reports that it preserves a streamlined size measuring 33 centimeters long and 14.5 centimeters high, ensuring compatibility with a broad selection of chassis.

From Instagram — related to gigabyte celebrates 40th anniversary, GIGABYTE 40 Days of INFINITY

According to PR Newswire, the lineup also features INFINITY WOOD, an alternative expression of craftsmanship for the INFINITY family that merges high-performance technology with organic aesthetics via a white-and-beige shroud highlighted by genuine wood trim.

GIGABYTE 40th Anniversary RTX 5080 INFINITY PC Build | Ultimate 8K Showcase

About the author: Anika Shah - Technology

MSc in Computer Science, senior reporter. Anika focuses on AI ethics, cybersecurity, and emerging hardware—frequently moderating panels at CES and Web Summit. “Anika Shah decodes tech breakthroughs and startup disruption shaping tomorrow’s digital landscape.”