From Kitchen Experiments to Michelin Restaurants: Vanessa Krogh’s Sustainable success with Villbrygg

Vanessa Krogh (34) has led Villbrygg from weed experiments at home in the kitchen to serving at Michelin restaurants.

LEADERSHIP TALENT: Vanessa Krogh was thrown into her frist management job as a 22-year-old. Now she has been named sustainability of the Year in E24 Ledertalentene. Photo: Private

The short version

* Vanessa Krogh recently won the title of Sustainability of the Year in E24’s award Ledertalentene.
* Krogh heads Villbrygg, which produces non-alcoholic drinks from natural ingredients.
* Krogh shares experiences about and what she has learned about management.

The summary is made by the AI ​​tool chatgpt and quality assured by E24’s journalists

The Enduring Appeal of Cozy Games: Why We Crave Digital Comfort

In a world often characterized by stress and fast-paced living, a growing number of video games are offering something different: a warm embrace. “Cozy games,” as thay’ve come to be known, are a genre defined not by challenging gameplay or intense narratives, but by their relaxing atmosphere, gentle mechanics, and focus on emotional wellbeing.But what exactly is it about these games that’s capturing the hearts of so many?

At their core, cozy games prioritize comfort. Think animal crossing: New Horizons, Stardew Valley, Spiritfarer, or Unpacking. They often feature charming visuals – pastel colors, soft lighting, and adorable character designs – that promptly create a sense of calm. Gameplay typically revolves around low-stakes activities like farming, fishing, decorating, building relationships, or simply exploring a peaceful world. There’s rarely a time limit or a “game over” screen looming, allowing players to progress at their own pace and truly immerse themselves in the experience.

this stands in stark contrast to many mainstream games that emphasize competition, skill, and overcoming obstacles. While those experiences certainly have their place, cozy games offer a much-needed respite. They tap into a desire for simplicity and a longing for connection, providing a safe and nurturing digital space.

The rise of cozy games also coincides with a broader cultural shift towards self-care and mindfulness. Players are increasingly seeking experiences that promote relaxation and reduce anxiety.These games offer a way to de-stress and disconnect from the pressures of daily life, offering a sense of agency and accomplishment without the associated pressure.You’re not saving the world; you’re building a beautiful garden, and that’s perfectly okay.

Furthermore, the community surrounding cozy games is often incredibly supportive and welcoming. Players share their creations, offer advice, and celebrate each other’s progress, fostering a sense of belonging. This social aspect adds another layer of comfort and enjoyment to the experience.

The appeal of cozy games isn’t about escapism in the traditional sense. It’s not about leaving reality behind, but rather about creating a small, manageable world where you feel safe, content, and in control. in a world that often feels chaotic and overwhelming, sometimes all we need is a digital space to simply be. And that’s precisely what cozy games provide.

Villbrygg: brewing a Sustainable Future with Wild Nordic Flavors

Vanessa Krogh is the founder of Villbrygg, a company creating non-alcoholic premium drinks from foraged plants and a commitment to sustainability. Her vision is to offer a sophisticated choice to wine, pairing well with fine dining while promoting health and reducing alcohol consumption.

Villbrygg’s drinks are crafted through fermentation, a natural process harnessed to develop complex flavors without relying on artificial additives. Krogh emphasizes the importance of combining enjoyable taste with health benefits, making it easier for people to moderate or eliminate alcohol.

Sustainability is at the core of Villbrygg’s operations. The drinks utilize only natural ingredients, with a focus on plants frequently enough considered weeds, transforming underutilized resources into valuable products. Krogh acknowledges the challenges of sustainable production, emphasizing the importance of identifying core values and making consistent, impactful choices.

The company’s commitment has resonated with investors and consumers alike. Through crowdfunding,Villbrygg secured NOK 20 million from over 3,000 investors,and has experienced consistent sales growth in recent years.

This is what the Ledertalent jury says about Vanessa Krogh:

“Vanessa Krogh has shown a unique ability to translate professional insight into sustainability into concrete, measurable results. Through Villbrygg, Vanessa has built a circular and nature-positive value chain based on wild, Nordic plants – and created a wholly new segment within non-alcoholic premium drinks. She has reduced the climate and resource footprint by using underutilized raw materials, established a network of organic farmers and gatherers, and developed products that are now served in over 40 Michelin restaurants globally. Through her leadership, she herself has driven forward initiatives that produce documentable results: strong growth, international expansion and an overall circular business model that challenges the industry’s established truths. Those who have worked with Vanessa describe her as value-driven, visionary and inspiring.”

From Corporate Lawyer to Eco-Entrepreneur: Vanessa Krogh’s Journey with RenRen Foods

Vanessa Krogh traded a high-powered career as a corporate lawyer for a passion project: creating healthy, sustainable food options with her company, RenRen Foods. Driven by a desire to positively impact both personal well-being and the environment, Krogh embarked on a journey that has seen her navigate the challenges and rewards of building a business rooted in ethical and ecological principles.

“I wanted to contribute to people making choices that were good for themselves and nature,” Krogh explains, outlining the core motivation behind RenRen Foods. This commitment isn’t just a marketing slogan; it’s woven into the very fabric of the company, from ingredient sourcing to packaging decisions.

Krogh’s background might seem worlds away from the food industry, but she believes her legal training provided a solid foundation for entrepreneurship. “Being a lawyer teaches you to analyze, to be precise, and to understand contracts – all skills that are incredibly valuable when starting a business.” However, the transition wasn’t without its hurdles.

“The biggest challenge was learning a completely new industry,” she admits. “I had to quickly grasp everything from food production and regulations to marketing and sales.” She embraced this learning curve, immersing herself in the world of organic farming, sustainable packaging, and the intricacies of the food supply chain.

RenRen Foods focuses on creating convenient, plant-based meals and snacks, utilizing locally sourced, organic ingredients whenever possible. the company prioritizes minimizing its environmental footprint, opting for compostable packaging and actively seeking ways to reduce waste throughout its operations.

But Krogh’s vision extends beyond simply offering eco-kind products. She aims to educate consumers about the connection between their food choices and the health of the planet. “We want to empower people to make informed decisions,” she says. “To understand where their food comes from and the impact it has.”

Looking ahead, Krogh is focused on expanding RenRen Foods’ reach while staying true to its core values. she believes that businesses have a responsibility to be a force for good, and she’s determined to demonstrate that profitability and sustainability can go hand in hand. Her story is a testament to the power of passion, perseverance, and a commitment to creating a healthier future – one tasty, sustainable bite at a time.

## Embrace Your Authentic Leadership style

– How do you think your employees would describe you as a leader?

– I think I am perceived as energetic and moody, and perhaps a little unpredictable. Sometimes I come up with weird things, like starting a meeting by playing a song or having everyone stand up and shake their heads. I find that it creates a good atmosphere

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continuous Integration and Continuous Delivery (CI/CD): A Comprehensive Guide

In today’s fast-paced software progress landscape, delivering updates quickly and reliably is crucial. That’s where Continuous Integration and Continuous Delivery (CI/CD) comes in. It’s not just a buzzword; it’s a set of practices that streamline your development process, reduce errors, and accelerate time to market. This guide breaks down CI/CD, explaining its core components, benefits, and how to implement it effectively.

what is Continuous Integration (CI)?

Continuous Integration is the practice of frequently merging code changes into a central repository. Rather of developers working in isolation for extended periods, they integrate their code several times a day. Each integration triggers an automated build and testing sequence. This early and frequent testing helps identify integration issues quickly, making them easier and cheaper to fix.

Think of it like this: imagine building with LEGOs. If everyone builds their sections separately and then tries to connect them all at the end, you’re likely to find pieces don’t fit. CI is like constantly connecting small sections as you build, ensuring everything works together seamlessly.

key CI Practices:

• Frequent Code Commits: Developers commit code changes frequently, ideally multiple times a day.
• Automated Builds: Every commit triggers an automated build process.
• Automated Testing: Automated tests (unit,integration,and potentially end-to-end) run with each build.
• Version Control: A robust version control system (like Git) is essential.
• Immediate feedback: Developers receive immediate feedback on the success or failure of their commits.

What is continuous Delivery (CD)?

Continuous Delivery picks up where Continuous Integration leaves off. It automates the release process, ensuring that code changes are automatically prepared for release to production. This doesn’t necessarily mean every change *is* released to production immediately, but it *coudl* be. the key is that the process is automated and ready to go.

Continuous Delivery focuses on building a reliable and repeatable release process. It involves automating tasks like packaging, configuration, and deployment. This reduces the risk of human error and allows for faster, more frequent releases.

key CD Practices:

• Automated Release Process: The entire release process is automated.
• Deployment Pipeline: Code moves through a series of stages (e.g., development, testing, staging, production).
• Infrastructure as Code: Infrastructure is managed and provisioned using code.
• Monitoring and Logging: Comprehensive monitoring and logging are in place to track application performance and identify issues.
• Rollback Strategies: Automated rollback procedures are defined in case of deployment failures.

CI/CD Tools

Numerous tools can help you implement CI/CD. here are some popular options:

• Jenkins: A widely used,open-source automation server.
• GitLab CI/CD: Integrated CI/CD pipeline within GitLab.
• GitHub Actions: CI/CD directly within GitHub repositories.
• CircleCI: A cloud-based CI/CD platform.
• Azure DevOps: Microsoft’s comprehensive DevOps platform.
• AWS CodePipeline: CI/CD service from Amazon Web Services.

Benefits of CI/CD

Implementing CI/CD offers meaningful advantages:

• Faster Time to Market: Automated releases mean you can deliver updates to users more quickly.
• Reduced Risk: frequent, smaller releases are less risky than infrequent, large releases.
• Improved Code Quality: Automated testing helps identify and fix bugs early in the development cycle.
• Increased Developer Productivity: Automation frees up developers to focus on writing code,not on manual tasks.
• Faster Feedback Loops: Rapid feedback on code changes allows developers to iterate more rapidly.
• Enhanced Collaboration: CI/CD promotes collaboration between development, operations, and testing teams.

Implementing CI/CD: A Step-by-Step approach

1. Assess Your Current Process: Understand your existing development workflow and identify areas for enhancement.
2. Choose Your Tools: Select CI/CD tools that align with your needs and budget.
3. Automate Your Build Process: Create automated build scripts.
4. Implement Automated Testing: Write and integrate automated tests.
5. Create a deployment Pipeline: Define the stages of your deployment process.
6. automate Infrastructure Provisioning: Use Infrastructure as Code to automate infrastructure management.
7. Monitor and Iterate: Continuously monitor your CI/CD pipeline and make improvements