DXC Technology Internship in Casablanca: A Gateway to Digital Transformation

DXC Technology, a global leader in IT services and solutions, is offering an internship opportunity in Casablanca, Morocco. This program is designed for students seeking practical experience in marketing, communication, and digital strategy within a dynamic international environment. The internship provides a chance to contribute to real-world projects and gain valuable skills in a rapidly evolving technological landscape.

About DXC Technology

Founded in April 2017 through the merger of CSC (Computer Sciences Corporation) and HP Enterprise Services, DXC Technology boasts a rich history spanning 60 years. The company generates $25 billion in annual revenue and employs approximately 170,000 professionals across more than 70 countries, serving over 6,000 clients [1]. DXC Technology in Morocco, established in 2007 as a joint venture between DXC Technology and the Groupe CDG (Caisse de Dépôt et de Gestion), focuses on assisting large public and private sector clients with their digital transformation initiatives.

Internship Responsibilities

The internship role encompasses a variety of tasks designed to provide a comprehensive understanding of marketing and communication functions. Key responsibilities include:

• Contributing to internal and external communication initiatives.
• Assisting in the creation of marketing and digital content.
• Supporting marketing campaigns and brand initiatives.
• Participating in the organization of events and visibility actions.
• Monitoring trends in marketing and digital communication.

Ideal Candidate Profile

DXC Technology is seeking a highly motivated student currently in their final year of a Bachelor’s or Master’s degree program (Bac+4/Bac+5) in Marketing, Communication, Digital, or a related field. Candidates should be seeking a final-year internship (PFE – Professional Final Experience) and possess strong communication skills in French and/or English. A demonstrated interest in digital marketing and communication, coupled with creativity, analytical skills, and initiative, are essential [2].

Why Join DXC Technology?

Interns at DXC Technology benefit from:

• Integration into a global leader in IT services.
• Exposure to an international and dynamic work environment.
• The opportunity to contribute to impactful, high-value projects.

Location

The internship is based in Casablanca, Morocco.

DXC Technology’s Core Services

DXC Technology Morocco supports its clients across a broad spectrum of IT services, including:

• Hosting
• Infogérance (IT Managed Services)
• Application Modernization
• Business Intelligence & Analytics
• Workplace & Mobility Services
• Business Process Services
• Cyber Security
• Consulting

The Evolving Landscape of Digital Marketing Communication

Digital marketing communication is rapidly evolving, particularly in the wake of events like the COVID-19 pandemic [4]. While research often focuses on national-level strategies, the interconnected nature of digital marketing necessitates a broader, global perspective. Effective strategies require understanding the nuances of business-to-consumer (B2C), business-to-business (B2B), consumer-to-consumer (C2C), and consumer-to-business (C2B) interactions.

This internship offers a unique opportunity to gain hands-on experience in navigating this complex and dynamic field.