Paramount+ Now Available in south Korea Exclusively Through Coupang play
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Paramount+, the streaming service from Paramount Global, is now available in South korea exclusively through a partnership with Coupang Play. Launched in late October 2024, the “Paramount+ Pass” offers subscribers access to a growing library of films and television series from Paramount Global Content Distribution. https://www.paramountplus.com/
What is Coupang Play?
Coupang Play is a streaming service offered by the South Korean e-commerce giant, Coupang. It’s included with Coupang’s “Wow” membership, which provides benefits like free shipping and other perks. The addition of Paramount+ significantly expands Coupang Play’s content offerings, making it a more competitive player in the South Korean streaming market. https://www.coupang.com/play
Content Available on Paramount+ Pass
Subscribers to the Paramount+ Pass gain access to a diverse range of content, including popular titles like:
* Top Gun: Maverick
* Tulsa King
* Billions
* NCIS
Paramount Global plans to continually add new movies and series to the platform, ensuring a fresh and engaging experience for viewers. https://www.paramountplus.com/shows/
Pricing and Subscription Details
The Paramount+ Pass is available through a monthly subscription of 3,300 South Korean Won for Coupang Wow members. This is significantly cheaper than the US price of $9.99 per month (approximately 14,500 Won) for the premium plan.https://www.reuters.com/technology/paramount-global-launches-streaming-service-south-korea-2024-10-29/
Launch Promotion
To celebrate the launch, Coupang Play is running a promotional competition. Subscribers who register through the Coupang Play app have the opportunity to win prizes, including boss headphones and 10,000 Won vouchers for Coupang Eats. Details and registration are available within the Coupang Play application.
The Expansion of Paramount+ Globally
This launch in South Korea represents a continued effort by Paramount Global to expand the reach of Paramount+ internationally. The strategy of partnering with local platforms, like Coupang Play, allows Paramount+ to enter new markets efficiently and leverage existing infrastructure and subscriber bases. Paramount+ is currently available in the US, Canada, the UK, Australia, Latin America, and parts of Europe, with ongoing plans for further expansion. https://investors.paramount.com/news-releases/news-release-details/paramount-global-expands-international-footprint-paramount-plus
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