NORQAIN and the NHL: A New Partnership on and off the Ice

NORQAIN, the Swiss watchmaker, has deepened its connection to the world of sports with the launch of the Adventure Chrono 41mm NHL Limited Edition watch, celebrating its official partnership with the National Hockey League (NHL). The collaboration, announced in November 2025, brings together a passion for precision, performance, and a shared appreciation for the intensity of the game.

A Partnership Forged in Sport

The partnership marks NORQAIN as the Official Luxury Sports Watch of the NHL. This collaboration feels like a natural progression, building on a 2020 collaboration with the NHLPA on a limited edition Wild One. A key figure in bridging the worlds of watchmaking and hockey is Mark Streit, a NORQAIN co-founder and former NHL player.

Mark Streit: From the Rink to the Boardroom

Mark Streit, one of the most successful Swiss ice hockey players in history, holds the record for most games played (786) and scorer points (434) in Swiss hockey. He served as captain of both the New York Islanders and the Swiss national team, and his leadership and character have been instrumental in NORQAIN’s development. Streit played an instrumental role in building the company’s relationship with the world’s leading ice hockey league.

The Adventure Chrono 41mm NHL Limited Edition: Details

The Adventure Chrono 41mm NHL Limited Edition is based on the steel Adventure Chrono model and incorporates design elements inspired by professional hockey. Key features include:

• Dial: A white dial with a personalized “scratched ice” effect finish, mimicking the texture of a hockey rink.
• Small Seconds: A white small seconds counter framed by a circle representing a face-off. Rotating crossed hockey sticks serve as the small seconds hand.
• Pulsometer Scale: A TIMEOUT indication on the pulsometer scale, a playful reference to the rhythm and intensity of a hockey game.
• Chronograph Counter: A black 12-hour chronograph counter at 6 o’clock, decorated with the NHL logo.
• Movement: Powered by the NORQAIN caliber N17, an automatic mechanical chronograph with a 62-hour power reserve.
• Water Resistance: Water resistant up to 10 bar.
• Caseback: An exposed caseback with scratch-resistant sapphire crystal, inscribed with “LIMITED EDITION, NHL Logo, ONE of 1917”.

Limited Edition and Unique Details

Only 1,917 watches have been created, a nod to the year the NHL was founded. The watch is presented in a special black box with a white insert designed to resemble an ice hockey rink, and includes an authentic NHL hockey puck. The black rubber strap incorporates material obtained from a real hockey puck.

NORQAIN’s Growing Presence in Sports

NORQAIN’s partnership with the NHL builds on its existing relationships within the sports world, including standing partnerships with the NHLPA and the Spengler Cup in Davos. The brand is as well the Official Luxury Sports Watch of the NHL, marking a multiyear partnership built on shared values of passion, precision, and performance.

The Adventure Chrono 41mm NHL Limited Edition is available for $5,490 on a rubber strap and $5,690 on a steel bracelet.