Ra’Shaad Samples Hired as Oregon’s Assistant Head Coach and Running Backs Coach
Ra’Shaad Samples was officially named the University of Oregon’s assistant head coach and running backs coach on April 9, 2024, marking another milestone in the 29-year-old’s rapidly rising coaching career. His appointment was announced by Oregon head coach Dan Lanning, who highlighted Samples’ “dynamic personality” and “rapid rise through the coaching ranks” as key factors in the decision.
Background and Career Trajectory
Before joining the Ducks, Samples served as the wide receivers coach and passing game coordinator at Arizona State during the 2023 season. His NFL experience includes a role as the running backs coach for the Los Angeles Rams in 2022, where he became the youngest position coach in league history. Prior to that, he held coaching positions at TCU (2021) and SMU (2019–2021), progressing from offensive assistant to assistant head coach.
At SMU, Samples began as an offensive assistant with a focus on recruiting before being promoted to running backs coach and recruiting coordinator. His tenure at TCU included a dual role as assistant head coach and running backs coach, further solidifying his reputation as a rising star in collegiate football coaching.
Lanning’s Vision for the Program
In a statement, Lanning emphasized Samples’ ability to “bring out the highly best in our student-athletes both on and off the field” and his commitment to “recruit relentlessly.” The hiring aligns with Oregon’s strategy to strengthen its coaching staff amid ongoing efforts to elevate the program’s national competitiveness.

Samples’ appointment also underscores the Ducks’ focus on developing elite running backs, a position that has historically been a cornerstone of Oregon’s offensive identity. His experience in both college and professional football provides a unique perspective for player development and game strategy.
Key Takeaways
- Ra’Shaad Samples was hired as Oregon’s assistant head coach and running backs coach on April 9, 2024.
- At 29, he is the youngest position coach in NFL history and has held high-profile roles at Arizona State, the Los Angeles Rams, TCU and SMU.
- Head coach Dan Lanning praised Samples’ “dynamic personality” and recruitment expertise, citing his potential to enhance Oregon’s program.
As the 2024 season approaches, Samples’ role in shaping Oregon’s offensive strategy will be closely watched. His background in both collegiate and professional football positions him to bridge developmental coaching with high-level game planning, offering a strategic advantage for the Ducks.