Parkdean Resorts to Donate £180,000 in Holidays to UK Military Families in 2026
Parkdean Resorts has reaffirmed its commitment to supporting the UK Armed Forces by pledging to donate 240 holidays, valued at over £180,000, to military families in 2026. This initiative builds upon the company’s ongoing support, having already provided over 1,000 holidays worth more than £750,000 to Armed Forces families since 2021.
Continued Partnerships with Armed Forces Charities
The holiday donations will be distributed through partnerships with key military charities, including the Army Central Fund, the Royal Navy and Royal Marines Charity, the Royal Air Force Benevolent Fund, and the Hoplite Fund. Throughout 2025, Parkdean Resorts donated over 200 holidays across 21 of its holiday parks through these partnerships.
Recognition for Veteran-Friendly Employment
Parkdean Resorts’ dedication to the military community extends beyond holiday donations. The company holds the Armed Forces Covenant Gold Award from the Defence Employer Recognition Scheme, recognizing its commitment to veteran-friendly recruitment practices and development opportunities. Parkdean Resorts is also a proud signatory of the Armed Forces Covenant, having progressed from a Bronze Award to a Silver Award.
Statements from Leadership and Charity Representatives
Steve Richards, CEO at Parkdean Resorts, emphasized the company’s admiration for the resilience of Armed Forces personnel and their families, stating, “Creating spaces where the whole family can connect and create cherished memories is central to what we do, and it’s a privilege to give something back to those who give so much.”
Mandy Lindley, Director of Relationships and Funding at the Royal Navy & Royal Marines Charity, highlighted the impact of these holidays, noting that access to family time is “more than a holiday – it is an opportunity to strengthen family bonds, support wellbeing and find some respite from the unique demands of service life.”
Caroline Crewe-Read, Director of the Army Central Fund, added that the breaks offer “invaluable time to reconnect after separation, or to recover from health and welfare challenges.”
Air Commodore Simon Harper, Director of Operations at the RAF Benevolent Fund, expressed gratitude for Parkdean Resorts’ continued generosity towards the RAF community. Parkdean Resorts has been gifting free holidays to military personnel and their families since 2023.
Beneficiary Testimonials
Families who have benefited from these holidays have shared positive experiences. One family stated the break provided “needed quality time together which we ordinarily wouldn’t have had,” while another beneficiary described the holiday as a “much-needed reset that reminded me of what really matters.”
Looking Ahead
Parkdean Resorts’ continued investment in supporting the Armed Forces community demonstrates a long-term commitment to recognizing and appreciating the sacrifices made by military personnel and their families. The company plans to continue its partnerships with military charities to provide vital respite and support in the years to come.
Related reading