Grand Rapids,Michigan – January 5,2026 – Priority Health,a Michigan-based health plan serving over 1.3 million members, has finalized a transaction with Group Health cooperative of Eau Claire (the Cooperative), a Wisconsin-based health plan serving more than 61,000 members. This agreement establishes Priority Health as the sole governing member of the Cooperative, expanding its reach into Wisconsin.
The plans for this agreement were initially announced in July 2025 and were completed on January 1, 2026.
“The accomplished completion of this transaction marks an exciting new chapter in our mission to improve health outcomes and broaden availability of high-quality care,” said Nick Gates, president of Priority Health. “Group Health cooperative of Eau Claire has established itself as a high-quality health plan, demonstrating a strong commitment to the well-being of the communities it serves. Together, we are focused on creating new opportunities to innovate, enhance experiences, and build a healthier future for our members and communities.”
Sarah North, CEO and general manager of Group Health Cooperative of Eau Claire, added, “This marks a meaningful milestone for the Cooperative, as we have been privileged to serve our members for more than 50 years. Partnering with Priority Health, an organization that shares our dedication to improving health outcomes and delivering a strong, member-centered experience, strengthens our collective ability to grow, innovate, and remain sustainable in a rapidly changing health care surroundings. Together, we are building a brighter future for our communities.”
With this transaction, Priority Health now operates as a four-state health plan. In December 2024, Priority health became the sole member of Physicians Health Plan of Northern Indiana,extending its services to members in Indiana and Ohio.
Kaufman, Hall, and Associates, LLC served as exclusive strategic and financial advisor, and Weld Riley served as legal counsel to Group Health Cooperative of Eau Claire. Taft Stettinius & Hollister served as external legal counsel to Priority Health, and Ankura served as due diligence advisor.
About Priority Health
Priority Health prioritizes its members, offering a complete portfolio of health benefits to over 1.3 million members annually across Michigan, Indiana, and Ohio.With nearly 40 years of experience, Priority Health is the second-largest health plan in Michigan and the third-largest provider-sponsored health plan in the nation, serving employer groups and individuals, including Medicare and Medicaid plans. Learn more at Priority Health and visit the newsroom for the latest updates.
About Group Health Cooperative of Eau Claire
Founded in 1972, Group Health Cooperative of Eau Claire is a non-profit, member-focused health plan serving approximately 61,000 members across wisconsin, including those enrolled in Medicaid and Medicare, as well as commercial employer groups and state employees. for more data, visit Group Health Cooperative of Eau Claire.