DesignNBuy to Host Strategic AI Sessions at FESPA Global Print Expo 2026
The landscape of the printing industry is shifting rapidly toward automation and artificial intelligence. As businesses seek more efficient ways to handle customization and order management, the role of AI-powered software has become critical. DesignNBuy, a Web-to-Print platform currently serving more than 2,000 businesses across 80 countries, is positioning itself at the center of this evolution during the upcoming FESPA Global Print Expo 2026.
Rather than following the traditional exhibition model, DesignNBuy is opting for a high-touch, personalized approach to engage with industry leaders in Barcelona. CEO Nidhi Agarwal and CMO Abhishek Agarwal will be on the ground to lead focused strategy sessions designed to help print providers modernize their operations.
A Personalized Approach to Digital Transformation
While many companies use trade shows to showcase products from a static booth, DesignNBuy’s leadership is prioritizing direct, one-on-one interaction. By hosting private strategy sessions, the company aims to move beyond general demonstrations and instead provide tailored advice to print service providers, signage businesses, and packaging companies.
These complimentary sessions are designed to address the specific pain points of growing print businesses, focusing on how to integrate sophisticated software without disrupting existing workflows. The goal is to transition from manual processes to a streamlined, digital-first ecosystem.
Core Focus: Automation and Personalization
The strategy sessions led by Nidhi and Abhishek Agarwal will center on three primary pillars of modern print growth:
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- Web-to-Print Adoption: Helping businesses transition their ordering processes online to reduce manual entry, and errors.
- Online Product Personalization: Implementing tools that allow customers to customize their products in real-time, increasing conversion rates and customer satisfaction.
- Workflow Automation: Reducing the time between order placement and production through AI-driven automation.
Event Logistics and Scheduling
The sessions will take place during the FESPA Global Print Expo 2026 in Barcelona, Spain. To ensure focused conversations, the leadership team has limited the number of available slots.
Event Details:
- Dates: May 20th and 21st, 2026
- Time: 9:00 AM to 4:30 PM CET
- Location: Fira Barcelona Gran Via
Interested print and packaging professionals can request a private meeting via the company’s dedicated scheduling page.
- Direct Access: Opportunity for one-on-one consultation with DesignNBuy’s CEO and CMO.
- Industry Scope: Sessions are open to print service providers, packaging firms, and signage businesses.
- Strategic Goal: Focus on AI-powered scaling and the reduction of operational friction through Web-to-Print technology.
Looking Ahead: The Future of Web-to-Print
The decision to forgo a traditional stand in favor of private consultations reflects a broader trend in B2B software: the move toward consultative selling. As AI continues to permeate the print industry, the value lies not just in the software itself, but in the strategic implementation of that software to drive revenue. DesignNBuy’s presence in Barcelona signals a commitment to guiding the industry through this digital transition, one business at a time.