Texas and Baylor Basketball Programs to Meet at Frost Bank Center

The University of Texas and Baylor University men’s basketball teams are scheduled to face off at the Frost Bank Center in San Antonio on Sunday, November 15, 2026. This neutral-site matchup brings two of the most prominent programs in the Big 12 Conference to a city known for hosting high-profile collegiate basketball events.

Event Details and Venue Context

The game at the Frost Bank Center—the home arena for the NBA’s San Antonio Spurs—serves as a major showcase for both programs. According to the [official schedule releases](https://texassports.com/) from the University of Texas, neutral-site contests are frequently utilized by the Longhorns to expand their recruiting footprint and provide fans in South Texas an opportunity to see the team outside of Austin.

Baylor, under the direction of head coach Scott Drew, has maintained a consistent presence in the national rankings over the past decade. The Bears’ ability to draw crowds in major Texas markets has been a focal point of their non-conference scheduling strategy. The Frost Bank Center, formerly known as the AT&T Center, has previously hosted NCAA tournament rounds and other marquee non-conference games, making it a frequent destination for programs looking to bolster their strength of schedule.

Historical Context of the Rivalry

The matchup between Texas and Baylor has evolved significantly since the two programs became long-standing rivals within the Big 12. While the Longhorns have historically held a lead in the all-time series, the Bears have shifted the competitive balance during the last 15 years.

According to data from [Sports Reference](https://www.sports-reference.com/cbb/), the two teams have met annually as conference opponents for decades. This 2026 meeting represents a continuation of a series that has seen both programs compete for conference titles and NCAA tournament seeding. Because both teams are members of the Big 12, this game carries additional weight regarding conference standing and postseason resume-building.

Strategic Importance for the 2026-27 Season

For both coaching staffs, the early-season timing of this game is critical. Playing a high-major opponent in mid-November provides an early litmus test for rosters that often feature new transfers and incoming freshmen.

* Strength of Schedule: Wins against high-major opponents in neutral settings are weighted more heavily by the NCAA tournament selection committee.
* Recruiting Impact: Hosting the game in San Antonio allows both schools to maintain visibility in a talent-rich area of the state.
* Conference Positioning: Even in non-conference scheduling, results against league peers are often analyzed by voters in the Associated Press Top 25 poll.

Frequently Asked Questions

Where is the game being held?
The game is scheduled for the Frost Bank Center in San Antonio, Texas.

When is the game taking place?
The matchup is set for Sunday, November 15, 2026.

Are these teams still in the same conference?
Yes, both the University of Texas and Baylor University are members of the Big 12 Conference, which ensures they meet regularly during the standard conference slate in addition to potential non-conference or tournament matchups.

How can fans purchase tickets?
Tickets for events at the Frost Bank Center are typically managed through the venue’s official box office and authorized primary ticketing partners, as well as through the respective athletic department ticket offices at Texas and Baylor.