Tim Hortons Roll Up To Win 2026: Prizes, Dates, and How to Play

Tim Hortons’ iconic Roll Up To Win contest is back for 2026, offering customers a chance to win over 30 million prizes. Running from February 23rd to March 22nd, 2026, the contest combines the traditional “Roll Up The Rim” experience with a digital game available through the Tim Hortons app.

A 40-Year Tradition Continues

Celebrating its 40th anniversary, Roll Up To Win began in 1986 as “Roll Up the Rim to Win,” where customers would roll up the rim of their coffee cup to reveal a prize. The contest has evolved to include a digital component, allowing customers to earn and reveal “Rolls” within the Tim Hortons app, while still maintaining the classic physical cup experience.

How to Play

There are two ways to participate in Roll Up To Win 2026:

• Contest Cups: Purchase any eligible hot beverage in a Roll Up To Win contest cup (while supplies last) and roll up the rim to reveal a prize.
• Tim Hortons App: Earn digital “Rolls” through eligible purchases made via the app, Scan & Pay, or by purchasing at a store with a rewards card.

Earning Digital Rolls

Customers can earn digital Rolls in several ways:

• One digital Roll for each eligible purchase of hot or cold beverages.
• One digital Roll for each eligible purchase of breakfast sandwiches or wraps.
• One digital Roll for each eligible purchase of lunch or dinner food items.
• A bonus digital Roll when bringing a reusable cup for their beverage.
• Three digital Rolls for purchasing Tims At Home products at a Tim Hortons location.
• Three digital Rolls for purchasing Tims At Home products at participating retailers with a valid receipt submitted at timsathomepromotion.ca.

Prizes Available

Over 30 million prizes are up for grabs, including:

• Seven 2025 Volkswagen ID.Buzz vehicles.
• Vacations and VIP experiences.
• Electronics.
• Gift cards.
• Cash.
• Over eight million donuts.
• Over 17 million coffees.

Important Dates

• Contest Start Date: February 23, 2026, at 12:00 a.m. Eastern Time
• Contest End Date: March 22, 2026, at 11:59 p.m. Eastern Time
• Digital Roll Reveal Deadline: All digital Rolls must be revealed by April 3, 2026, at 11:59 p.m. Eastern Time.

Roll Up To Win Details

Paper cups are available while supplies last at participating Tim Hortons locations. Digital rolls can be earned until the end of the contest, but must be revealed before the deadline to remain valid.

The Roll Up To Win contest provides a fun and engaging experience for Tim Hortons customers, continuing a beloved Canadian tradition for another year.