Games Workshop has officially announced the "Miniature of the Month" for July 2024, featuring the Stormcast Eternals Liberator from the Age of Sigmar range. According to the official Warhammer Community update, customers can collect this complimentary model at participating Warhammer stores starting July 6, 2024, while supplies last.
How to Collect the July Miniature
To obtain the promotional Stormcast Eternals Liberator, visitors must head to a local Warhammer store. The promotion is subject to stock availability and is limited to one model per person. Store managers typically provide these models as part of an in-store engagement strategy to encourage hobbyists to visit physical locations.
The Liberator model serves as a specific entry point for the new edition of Warhammer Age of Sigmar. These miniatures are designed to be "push-fit," meaning they do not necessarily require plastic glue for assembly, making them accessible for those new to the hobby.
July Collectable Coin Details
Alongside the miniature, Games Workshop is releasing a monthly collectable coin. For July 2024, the coin features the iconography of the Skaven, the rat-like humanoid faction central to the current narrative arc of the game.
According to Warhammer Community, collectors who spend a certain threshold—typically £60, €80, or $100 USD—in-store are eligible to receive the coin. As with the miniatures, these coins are produced in limited quantities and are available only while supplies last.
Comparison: Miniature vs. Coin Promotion
| Feature | Miniature of the Month | Collectable Coin |
|---|---|---|
| Eligibility | Free (no purchase necessary) | Requires minimum spend |
| Theme | Stormcast Eternals Liberator | Skaven |
| Availability | While stocks last | While stocks last |
Why This Matters for the Hobby
This promotional cycle aligns with the launch of the fourth edition of Warhammer Age of Sigmar. By offering both a Stormcast Eternal (the "poster" faction of the setting) and a Skaven-themed coin (the primary antagonists of the current edition), Games Workshop is mirroring the contents of the Skaventide launch box.
Collectors who manage to acquire six different monthly coins are eligible for a free album to store their collection, provided they show their completed set to a store manager. This initiative is designed to drive consistent foot traffic to physical retail outlets, distinguishing the "brick-and-mortar" experience from online shopping platforms.
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