Kyrie Irving Supports Self-reliant Artist with $11,001 Album Purchase
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Dallas Mavericks guard Kyrie Irving has demonstrated his support for independent artists by purchasing an album for $11,001.The purchase was made to support Bay Area rapper LaRussell, who is independently releasing his new album, Something’s in the Water, with a goal of selling 100,000 copies [1].
LaRussell’s Independent Album Release
LaRussell launched his album on january 1st, allowing fans to purchase the project for as little as $0.99. He announced his sales goal of 100,000 units, relying on direct fan support without the backing of a major record label [1].
Kyrie Irving’s Notable Contribution
On January 4th, LaRussell revealed during a livestream that he’d received a substantial contribution from Irving. “this morning, I woke up and I had a sale for $11,000,” he announced, identifying the purchaser as the Dallas Mavericks’ number 11 [1].
Following the purchase, Irving reportedly spoke with LaRussell, commending his artistry and dedication.”You earned it. You deserve it,” Irving said. “You work yoru a** off. I wont to contribute to what you got going on. And I know you’ll pay it forward.” [1]
Additional Support from Fellow Artists
Irving wasn’t the only celebrity to support larussell’s project. Snoop Dogg purchased the album for $2,500 on January 5th, expressing his respect for LaRussell’s artistry and hustle [1]. Comedian Cedric the Entertainer also contributed to the campaign with a $1,000 purchase [1].
Current Sales Figures
as of January 5th, LaRussell has sold over 5,700 copies of Something’s in the water, moving closer to his stated goal of 100,000 units [1].
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