Seoul—Maeil Dairies is expanding its plant-based beverage portfolio with the launch of Amazing Oat Matcha, a ready-to-drink format designed to replicate cafe-style matcha lattes using 100% Finnish oats combined with domestic green teas, according to product announcements from the company.
Nutritional Composition and Ingredients
According to product specifications released by Maeil Dairies, Amazing Oat Matcha relies on a low-sugar formulation sweetened with allulose. Each 190-milliliter single-serving carton contains 450 milligrams of beta-glucan derived from oats, and the product maintains a sugar content of 2.4 grams per 100 grams, meeting official low-sugar criteria.
The ingredient sourcing blends 100% Finnish oat bases with organic matcha harvested in Boseong County and green tea produced in Hadong County. According to the company’s marketing materials, the combination is engineered to balance the earthy bitterness characteristic of traditional matcha with the inherent creamy sweetness of oat milk.
Market Positioning and Consumer Demand
The launch targets consumers seeking convenient, ready-to-drink plant-based options that mimic specialty coffee shop offerings. By utilizing a heavy, emulsified oat base, the product aims to avoid the watery consistency often associated with packaged dairy alternatives.
Product Specifications
- Primary Ingredients: Finnish oats, Boseong organic matcha, Hadong green tea, allulose
- Sweetener: Allulose (low-sugar design)
- Beta-Glucan Content: 450 mg per 190 mL carton
- Sugar Content: 2.4 g per 100 g
- Dietary Classification: 100% plant-based oat beverage
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