Alza has launched its Black Friday event, offering discounts of up to half the original value on a wide range of electronics, including premium OLED televisions and high-performance laptops. The retailer initiated these deep price cuts ahead of the traditional late-November date, with many deals accessible immediately without the need for promotional codes. The website is currently protected by a waiting room operated by WEDOS.protection to manage high traffic and prevent automated attacks.
Samsung OLED TV Price Reductions
The Samsung QE55S90H 55-inch OLED television is a centerpiece of the current promotion. According to Mobilizujeme.cz, the television is listed at a sale price of 26,990 CZK, down from a stated original price of 39,985 CZK. Members of the AlzaPlus+ program can reduce this cost further to 24,291 CZK. By utilizing a 2,000 CZK cashback offer, existing AlzaPlus+ members can reach a final price of 22,291 CZK. The model features a matte panel, a 4K Ultra HD resolution, and a 165Hz refresh rate in gaming mode. It also supports NVIDIA G-SYNC and AMD FreeSync Premium Pro, along with a SolarCell remote control that charges via light.
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To qualify for the cashback, customers must register their purchase and submit a verified review of at least 100 characters within five days of the transaction. Additionally, Alza is offering a set of Samsung Galaxy Buds4 wireless headphones with this model, provided the purchase is completed by November 29, 2026, or while supplies last. Registration for the headphones must be finalized by December 27, while the cashback window remains open until December 31, 2026. Requests for cashback can be submitted until January 31, 2027.
Broad Television and Laptop Discounts
Beyond the Samsung offer, Alza has expanded its sale to include various display technologies. Dotekomanie.cz reports that the selection spans from compact screens to massive 100-inch panels, featuring OLED, Mini LED, and QNED options. The retailer is bundling some LG OLED models with dedicated soundbars to provide complete home cinema solutions. For those seeking budget-friendly options, the 50-inch Blaupunkt 50UCT6000S is discounted by 33%.

For those seeking computing hardware, Arecenze highlights significant discounts on laptops, noting that some OLED-equipped models are seeing price drops. The ASUS Vivobook S14 M3407KA-OLED115Z has been reduced to 15,990 CZK from 30,754 CZK, while the ASUS ROG Strix G16 G615LP-S5006 is now 43,990 CZK, down from 62,490 CZK. Additionally, the HP OmniBook 3 17-dp0901ncx is available, though it requires a separate purchase of an adapter. Unlike some seasonal sales that require specific entry codes, these discounts are applied directly at the checkout stage.
Consumer Verification and Guidelines
The retailer emphasizes that not all listed prices are final without customer action. As noted by Alza in its promotional guidelines, the cashback and gift programs require specific user registration and adherence to review policies. Alza specifies that only “OVĚŘENÉ RECENZE” (verified reviews) qualify for promotional benefits. The company states that its review system is designed to filter out non-verified feedback, ensuring that published opinions come from customers who have actually purchased and used the products. Reviews must be submitted while logged into the user profile linked to the purchase email.

Frequently Asked Questions
Are the discount codes required for these Black Friday deals?
No. According to Arecenze, the promotional prices are applied automatically when the items are placed in the shopping cart, meaning no additional codes are necessary to secure the discounts.
How do customers obtain the Samsung Galaxy Buds4 and cashback?
The offers require separate registrations through Samsung’s official forms. Mobilizujeme.cz clarifies that customers must submit a verified review of the product, provide a proof of purchase, and include a photograph of the television with a visible serial number to qualify for the benefits.
When do these promotional offers expire?
Deadlines vary by offer. The promotion for the free Galaxy Buds4 ends on November 29, 2026, while the cashback program remains active for purchases made through December 31, 2026.
These promotions arrive as part of an aggressive early-season push, following a period where retailers have increasingly moved to extend the Black Friday window beyond the traditional single-day event.
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