Apple to Unveil Affordable MacBook and iPhone 17e at March Event

Apple has announced its first event of 2026, scheduled for March 4th. The event will be held simultaneously in Fresh York, London and Shanghai, signaling a global launch for anticipated new products, including a budget-friendly MacBook and the iPhone 17e.

Livestream Details and Upcoming Products

The event will be livestreamed on Apple’s official website and YouTube channel, allowing a wide audience to tune in. Alongside the new MacBook and iPhone, an iPad Air M4 is also expected to be unveiled.

What We Know About the Budget-Friendly MacBook

The affordable MacBook is widely expected to be powered by the Apple A18 Pro chipset, previously featured in the iPhone 16 Pro iTimes. This marks a shift in Apple’s Mac strategy, integrating mobile silicon into its notebook line to offer a more accessible price point.

Rumors suggest the new MacBook may feature a display slightly under 13 inches MacRumors, and could be priced around ₹54,000 in India. Apple is reportedly testing the device in vibrant finishes, including yellow, green, blue, and pink, mirroring the color palettes of the iMac and recent iPhones iTimes.

The A18 Pro chip is designed for iPhones, bringing high single-core performance and advanced AI capabilities to the MacBook. While suitable for everyday tasks, streaming, and office work, it may not match the sustained performance of M-series chips under heavy workloads iTimes.

What We Know About the iPhone 17e

The iPhone 17e is anticipated to feature an Apple A19 processor, along with MagSafe support, thinner bezels, and the Dynamic Island Macworld.

Production Timeline

Mass production of the A18 Pro-powered MacBook was expected to commence in the fourth quarter of 2025, with a spring 2026 release Macworld. This timeline aligns with Apple’s goal of 25 million MacBook sales in 2025.