Shanghai-based international marketing provider BlueMedia announced a partnership with ChatGPT Ads on Nov. 12, 2026, according to a press release distributed by PR Newswire.
The collaboration aims to help Chinese brands integrate into AI-driven conversational and decision-making environments while exploring new applications for AI Native advertising in global markets.
Generative AI is shifting how consumers search for information, evaluate products, and make purchases. ChatGPT currently reports more than 1.2 billion weekly active users worldwide. ChatGPT Ads initially debuted in the United States market in February and has since expanded to more than 89 markets across North America, Europe, Asia, Oceania, the Middle East, and North Africa.
BlueMedia serves more than 100,000 clients across consumer electronics, gaming, e-commerce, internet services, and automotive industries. The company operates local service networks in the United States, Singapore, Vietnam, Thailand, the Netherlands, Brazil, Indonesia, the United Kingdom, and Malaysia. Guided by its “AI + Globalization 2.0” strategy, the firm uses its proprietary Blue AI technology platform to automate market intelligence, creative production, media buying, and performance optimization.
Parent company BlueFocus has deployed more than 1,000 AI agents into live business operations. Within its international marketing division, revenue from AI-driven operations involving long-running tasks completed through Agent-to-Agent interactions and autonomous decision-making has exceeded RMB 300 million, the company reported.
To support the ChatGPT Ads partnership, BlueMedia built a full-stack AI marketing framework.
The system covers user intent insights, product analysis, advertising strategy, context hints optimization, landing page review and development, data monitoring, campaign execution, and performance analysis.
The company has already launched initial ChatGPT Ads campaigns for its first wave of brand clients. Preliminary performance data from these campaigns is exceeding industry averages, according to the announcement. Tailored solutions have also been introduced for specific sectors, including e-commerce, travel, and AI applications.
BlueMedia plans to use long-term data feedback from real-world business practices to help AI systems continuously improve within actual marketing scenarios. The company intends to embed AI deeper into brand marketing systems globally as part of its ongoing expansion.
ChatGPT Ads has expanded to more than 89 markets across North America, Europe, Asia, Oceania, the Middle East, and North Africa since its U.S. launch in February.
Revenue from AI-driven operations involving autonomous decision-making and Agent-to-Agent interactions within BlueFocus’s international marketing business has exceeded RMB 300 million.
BlueMedia provides international marketing services to more than 100,000 clients across industries such as consumer electronics, gaming, e-commerce, internet services, and automotive.
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