Companies That Assume Consumers Are Stupid: A Critical Look

by Marcus Liu - Business Editor
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# Target Accused of Inflating Prices to Fake Sales

Target was just caught red-handed raising prices just so it could advertise a fake sale.

In a Reddit post shared to r/mildlyinfuriating,people recognized a familiar pattern: stores quietly inflating prices before slapping on a “deal” tag to make shoppers feel like they’re saving money.

The customer posted a photo of chocolate bars that had recently jumped in price before being marked down for a so-called promotion.

Photo Credit: Reddit

“I caught Target marking up their price just so they could offer a ‘sale,'” the user wrote,showing a $3.39 item suddenly priced at $4.59 and then “discounted” to $3.67.

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