PTTOW! 15th Anniversary Summit Highlights Visionaries and Collaborations PTTOW!, an invite-only community for creative and strategic executives, celebrated its 15th anniversary with a summit at The Montage in Deer Valley, Utah in June 2024. The event brought together visionaries and celebrities including Janelle Monáe, Paris Hilton, Heather Malenshek and Craig Brommers to discuss collaboration as a driver of cultural change and problem-solving. Founded in 2009 by Roman Tsunder, Terry Hardy, and Jim Sullos, PTTOW! has grown into a year-round community focused on fostering collaborative thinking across industries. Over its 15-year history, the organization has hosted gatherings addressing challenges such as gun safety, social justice, artificial intelligence, equity and safety for women, mental health, and wellness. The community has facilitated more than 200 collaborations, with over a third of all U.S. Media spend represented among its members. Notable recent collaborations highlighted at the summit included Roc Nation x NBA, Slick Rick x Roblox x PacSun, e.l.f. Cosmetics x Liquid Death, Marvel x Coca-Cola, Big Brothers Big Sisters of America x NFL, and Mastercard x Live Nation. During the 2024 summit, Paris Hilton was honored with the PTTOW Icon of the Year award. In her acceptance speech shared on social media, she expressed gratitude for the recognition and emphasized her belief that kindness is key to making a lasting impact, hoping her legacy would reflect the kindness she has shown and inspired in others beyond glitz and glamour. PTTOW! continues to serve as an epicenter for talent and brand collaborations, providing a platform where ideas turn into action through its network of top minds across various sectors. The organization’s mission remains centered on challenging the status quo of business gatherings and driving positive change through collective effort.
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