Lucinda Brand Signs Final Canyon Sram Contract Ending at Paris Roubaix
Lucinda Brand will conclude her eighteen-season professional road career after Paris-Roubaix in April 2028, Sporza reported. The 37-year-old Dutch rider signed a contract through April 2028 with German squad Canyon-Sram, departing Lidl-Trek after seven seasons. I have been following the team for years,
Brand said. Our paths never really crossed, but I have always thought that this would be a place where I would feel at home. From the very first conversation I had a good feeling about it and I left it feeling very enthusiastic. It was as if a new fire was ignited in me.
Before Lidl-Trek, she raced for Sunweb and Rabobank. Her road palmarès features three Giro stage victories, two national titles, GP Plouay, and Omloop Het Nieuwsblad.
Brand finished third at Paris-Roubaix in 2022 and placed tenth in the race during the 2026 season. When the opportunity presented itself to end my road career with Paris-Roubaix, I knew immediately that this was an opportunity I had to grab with both hands,
Brand said. After her final race on the cobbles, she will transition into a role within the team’s technical staff. In a sense, I have already taken on the responsibilities that a sports director might have, and I have discovered how much I like that side of the sport,
she added.
Lucinda Brand has signed with CANYON//SRAM, where she’ll race until Paris-Roubaix Femmes in 2028 before moving into a staff role within the team! ✍️ pic.twitter.com/PMmKze5Dk7
While her road career has a definitive end date, Brand will continue competing in cyclocross. She remains signed with Baloise Verzekeringen – Het Poetsbureau, the team managed by Sven Nys, where she rides as the reigning world champion.
Frequently Asked Questions
When will Lucinda Brand retire from road cycling?
Brand will retire from professional road racing in April 2028 immediately following Paris-Roubaix, concluding a seven-year stint with Lidl-Trek before her final appearance in Canyon-Sram colors.
Which cyclocross team does Lucinda Brand represent?
She competes in cyclocross for Baloise Verzekeringen – Het Poetsbureau, the team led by Sven Nys, where she holds the reigning world championship title.
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