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Marie Humbert: Navigating Luxury Hospitality & Career Growth at Accor

“Dare to ask, because no one will do it for you!” Marie Humbert told The Women’s Voices, emphasizing the necessity of self-advocacy in professional advancement. Humbert currently serves as the Marketing and Communication Director within the Luxury &…

Marie Humbert: Navigating Luxury Hospitality & Career Growth at Accor

“Dare to ask, because no one will do it for you!” Marie Humbert told The Women’s Voices, emphasizing the necessity of self-advocacy in professional advancement.

Humbert currently serves as the Marketing and Communication Director within the Luxury & Lifestyle Development department at Accor. In this role, she supports global development teams to secure new hotel projects by strengthening the group’s brand appeal to owners and investors.

Humbert began her tenure with the group as an intern at MGallery, after discovering the hospitality industry through a speaker who worked at Accor, following a Bachelor’s degree from ESSEC and a Specialized Master’s in Marketing & Communication from ESCP. Following her internship, she moved into strategic project management roles and subsequently served as Brand Manager for Mercure, Novotel, and the Handwritten Collection.

During her four years managing these brands, her responsibilities included marketing strategy, social media, communication campaigns, and customer experience. She also managed partnerships with brands such as Disney Pixar, Rituals, and WWF, according to The Women’s Voices.

Her academic background includes a Bachelor’s degree from ESSEC and a Specialized Master’s in Marketing & Communication from ESCP.

When transitioning to her current role as Directrice Marketing & Communication within the Luxury & Lifestyle Development department last year, she stated she did not hesitate when asked for her target salary.

Regarding workplace culture, Humbert prioritizes human relationships. She follows a principle attributed to Alexandre Astier: “I refuse to work with people with whom I wouldn’t share a meal.”

Humbert expressed personal support for the Maison des Femmes, an organization led by Dr. Ghada Hatem-Bantzer. The structure provides multidisciplinary medical, psychological, legal, and social assistance to women victims of violence.

Humbert previously volunteered for the organization in 2018. At that time, only one Maison des Femmes existed in Saint-Denis, whereas there are now more than 30 locations across France, The Women’s Voices reported. She also advises watching the film La Maison des Femmes, directed by Mélisa Godet and released this year.

Accor currently provides support to the association.

Humbert’s current workflow involves high-level business development and communication tasks. Her daily activities include:

  • Constructing concrete business cases to demonstrate brand performance to investors.
  • Negotiating partnerships with hotel investment conference organizers.
  • Managing LinkedIn communications.
  • Supporting the public speaking engagements of the Chief Development Officer.
About the author: Marcus Liu - Business Editor

MBA and ex‑B bureau chief specializing in global finance and fintech. Marcus speaks Mandarin, Japanese, and English, and has interviewed CEOs from the Fortune 50 to Y‑Combinator unicorns. Marcus Liu delivers sharp analysis on markets, startups, and corporate strategy for investors and entrepreneurs alike.