Experiencing the 2026 Olympic and Paralympic Winter Games today means being able to literally carry them in your pocket. Thanks to a digital ecosystem made up of innovative applications and a widespread social presence, the event is no longer just to be watched, but to be acted upon. Here is the complete guide to Olympics in your pocket: the best apps and social profiles to follow Milan-Cortina 2026.
The fundamental apps: between information and training
To orient yourself between the various race clusters and not miss a single podium, the main ally is theOfficial App of the Olympic Games (developed by the IOC). Available for Android and iOS, it is a true digital hub that offers real-time scores, updated medal tables, athlete biographies and the ability to customize notifications based on your favorite sports. For those who have tickets, the app Tickets MilanoCortina2026 instead, it is the only official tool for managing access to competition venues via QR code.
The real novelty of this edition, however, is Move Active Gamesthe free app born from the spin-off of the University of Padua. Unlike information apps, Move turns the user into the protagonist:
- Targeted workouts: offers mini-programs inspired by the Olympic disciplines (biathlon, curling, bobsleigh, etc.) created by expert kinesiologists. The exercises are designed to be done at home, without equipment.
- Gamification: integrates a virtual medal table that rewards minutes of physical activity and calories burned, encouraging a healthy lifestyle.
- Inclusion: includes specific content to promote the Paralympic spirit, making physical activity accessible to all.
Social Media and Digital Ambassador: the live story
For those looking for behind the scenes, the emotion captured “on the field” and the most viral contents, the official social profiles are the obligatory destination. The Instagram profile @milanocortina2026 it is the aesthetic heart of the story, with spectacular photos of the alpine landscapes and quick updates.
They are TikTokthe strategy is oriented towards involving younger people thanks to Digital Ambassador. Figure come In Tommaso Cass, Roberta Branchini e Sofia Dalle Rive they talk about the Games with a fresh language, unpublished interviews and curiosities about the winter disciplines. There is also no shortage of sporting legends such as Jannik Sinner, Baby Saw e Federica Pellegriniwho through their personal channels offer a privileged point of view on the Italian expedition.
Follow the official hashtags #MilanoCortina2026 e #DualityTogether finally, it allows access to a continuous flow of user-generated content, transforming every viewer into a reporter from the Olympic territories.
date: 2026-02-08 17:28:00
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