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MSC CEO Gianni Onorato defends cruise industry environmental record

Cruise Industry Defends Environmental Record Amid European Overtourism Protests The global cruise industry accounts for less than 2% of travel packages sold worldwide and approximately 3% of daily visitors in congested destinations like Barcelona, according to MSC Cruises…

MSC CEO Gianni Onorato defends cruise industry environmental record

Cruise Industry Defends Environmental Record Amid European Overtourism Protests

The global cruise industry accounts for less than 2% of travel packages sold worldwide and approximately 3% of daily visitors in congested destinations like Barcelona, according to MSC Cruises CEO Gianni Onorato. Speaking on Euronews Business series The Big Question hosted by Hannah Brown, Onorato addressed mounting European port protests against overtourism and carbon emissions, pointing to long-range scheduling and new propulsion technology as industry solutions.

Capacity Constraints and Economic Impact Across Europe

Cruise itineraries are scheduled two years in advance, unlike commercial airlines that frequently finalize flight paths less than 12 months before departure. This predictability allows small family-run businesses in port cities to plan for incoming tourist volume. Gianni Onorato explained that this advance notice helps local vendors adjust operations, such as adding seating capacity in restaurants and bars. The sector currently supports more than 445,000 permanent jobs throughout Europe. Shipbuilding production remains restricted because the world’s four major shipbuilders are based in Italy, France, Germany, and Finland, which ensures controlled industry growth rather than sudden expansion.

MSC CEO Gianni Onorato defends cruise industry environmental record

Dual-Fuel Engines Help Cruise Lines Reduce Carbon Emissions

Environmental criticism targets maritime carbon emissions alongside passenger density. Cruise Lines International Association (CLIA) members operate 327 vessels representing roughly 90% of worldwide capacity. Among those ships, 30 feature dual-fuel engines capable of switching between marine fuel and cleaner alternatives, marking an increase from a single ship in 2018. In 2023, the MSC Euribia completed a four-day voyage from Le Havre to Copenhagen utilizing biofuel alongside consumption-reduction measures to reach the target of zero for that journey, according to Onorato. Fleet upgrades progress slowly due to limited supplies of affordable cleaner fuels and the 30-year operational lifespan of existing ships. Operators anticipate that fleet retirements will align with the European Union target for a climate-neutral maritime industry by 2050, while current vessels receive retrofits such as HVAC inverters that automatically adjust air conditioning output based on room occupancy.

Demographic Shifts Toward Younger Travelers

Customer demographics within the cruise sector have shifted away from older travelers toward younger populations aged 35 to 54. Solo travelers represent a growing market segment driven by an emphasis on personal safety, while multi-generational family bookings continue to rise as ships provide distinct activities for different age groups alongside shared spaces.

What Are the Global Cruise Industry Statistics?

What percentage of global travel packages do cruises represent?

Cruises accounted for less than 2% of travel packages sold globally in 2025, according to MSC Cruises CEO Gianni Onorato.

How many cruise ships currently operate with dual-fuel engines?

CLIA member lines operate 327 ships globally, with 30 equipped with dual-fuel engines as of recent industry data, up from one ship in 2018.

How many permanent jobs does the cruise industry support in Europe?

The cruise sector provides more than 445,000 permanent jobs across the European continent.

About the author: Marcus Liu - Business Editor

MBA and ex‑B bureau chief specializing in global finance and fintech. Marcus speaks Mandarin, Japanese, and English, and has interviewed CEOs from the Fortune 50 to Y‑Combinator unicorns. Marcus Liu delivers sharp analysis on markets, startups, and corporate strategy for investors and entrepreneurs alike.