SBS Secures Sixth Consecutive Year as Top Drama Channel in 2025
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SBS has once again claimed the top spot in Korean drama viewership, achieving first place in the 2049 demographic for the sixth year in a row. This impressive feat was confirmed by Nielsen Korea’s analysis of major channel drama ratings throughout 2025 (January 1st – December 28th), excluding weekend dramas.
Key 2025 Viewership Statistics
According too Nielsen Korea,SBS achieved a 2049 viewership rating of 2.3%, surpassing all other channels. This demonstrates a clear lead in attracting the crucial young adult audience. Furthermore, SBS secured an 8.2% household viewership rating, solidifying its position as the leading drama channel in Korea.
Dominating the Top 10 mini-series
SBS’s success isn’t limited to overall ratings. The network placed an impressive five dramas within the top 5 of the 2025 mini-series viewership rankings. These include:
- Treasure Island
- Model Taxi 3
- My Perfect Secretary
- Return to the Palace
- Space Merimi
“My Perfect Secretary” Leads the Charge
“My Perfect secretary,” starring Han Ji-min and Lee Jun-hyuk, quickly became a standout hit. The drama exceeded double-digit viewership within its first three episodes, peaking at 12% overall and 14% in instant viewership. Crucially,it also achieved a peak 2049 rating of 4.4%, marking a strong start for SBS’s Friday-Saturday drama lineup in 2025.
Continued Success with “Treasure Island” and Beyond
The success continued with “Treasure Island,” further demonstrating SBS’s ability to consistently deliver popular and engaging content. Details on the performance of “Model Taxi 3,” “return to the Palace,” and “Space Merimi” are expected to be highlighted during the ‘2025 SBS Drama Awards’ broadcast on December 31st at 8:50 pm.
Key Takeaways
- SBS has maintained its position as the leading drama channel for six consecutive years.
- The network achieved a 2.3% 2049 viewership rating, substantially higher than its competitors.
- Five SBS dramas ranked within the top 5 most-watched mini-series of 2025.
- “My Perfect Secretary” was a particularly strong performer, achieving high overall and 2049 ratings.
Publication Date: 2025/12/30 10:18:26
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