Universal Orlando Introduces Universal Express Now: A Modern Way to Skip the Lines
Universal Orlando Resort is evolving its approach to line-skipping with the debut of Universal Express Now. This new a la carte option allows guests to purchase single, one-time apply Express access for select attractions, offering a flexible alternative to the traditional full-day Express passes.
What is Universal Express Now?
Universal Express Now is a digital service that lets visitors buy a one-time line-skip for specific eligible rides. Unlike the comprehensive Universal Express Pass, which covers multiple attractions throughout the day, Express Now is designed for guests who only want to skip the line for one or two particular experiences.
The service is exclusively available through the Universal Orlando Resort App on the day of the visit. To access the feature, guests can navigate to the “Special Offers” section of the app or scan a QR code located outside participating attractions.
Pricing and Availability
Universal Express Now is priced at $25 per single-use access. However, users have noted that pricing may only be visible once the guest is physically inside the park.
How it Compares to Other Express Options
Universal Orlando offers several tiers of line-skipping, catering to different budget levels and needs:
- Universal Express Now: A single-ride, one-time use pass for approximately $25.
- Unlimited Universal Express Pass: A premium option allowing unlimited skips, with prices typically ranging from $150 to $380 (averaging around $200 for upcoming dates).
The Strategy Behind the Rollout
The introduction of Express Now follows a pilot phase where “Universal Express Single Attraction Access” was tested last fall for specific rides, including Revenge of the Mummy at Universal Studios Florida and Skull Island: Reign of Kong at Islands of Adventure. The current rollout is seen as a way to increase revenue at Epic Universe and other resort areas, particularly during shoulder seasons when attendance may dip.
Key Takeaways for Visitors
- App Exclusive: You must have the Universal Orlando Resort App to purchase Express Now.
- Admission Required: This is an add-on service; separate theme park admission is required.
- On-the-Day Purchase: Access is purchased on the day of your visit, not in advance.
- Select Attractions: The service is only available for eligible rides, not every attraction in the park.
Frequently Asked Questions
Can I buy Universal Express Now before I arrive at the park?
No. Universal Express Now is available exclusively in the app on the day of your visit.
Is this the same as the Unlimited Express Pass?
No. While the Unlimited pass allows you to skip lines for many rides multiple times a day, Express Now is a one-time use pass for a single attraction.
Where can I locate the option in the app?
Look for the “Special Offers” section in the Universal Orlando Resort App or scan the QR codes found at the entrance of eligible attractions.