Visa Deepens Formula One Commitment with Expanded Red Bull Racing Partnership

SAN FRANCISCO, CA – February 19, 2026 – Visa (NYSE: V) today announced a multi-year renewal and expansion of its global partnership with Red Bull Racing’s Oracle Red Bull Racing and Visa Cash App Racing Bulls teams. The deepened collaboration builds upon a successful partnership launched in 2024, reinforcing Visa’s presence in the rapidly growing world of Formula One racing.

Enhanced Branding and Fan Experiences

The renewed agreement introduces significant new branding rights, enhanced hospitality assets, and immersive experiential opportunities for fans across both Red Bull teams. Visa will continue as the Title Partner of both the Visa Cash App Racing Bulls Formula One Team and its F1 Academy Programme, further solidifying its position within the sport.

“This renewal reflects the extraordinary momentum we’ve built with Red Bull Racing Teams, Visa Cash App Racing Bulls and Oracle Red Bull Racing, and our shared ambition to push what’s possible at the intersection of sport, culture and commerce,” said Frank Cooper III, Chief Marketing Officer, Visa. “Both Red Bull Formula 1 Teams deliver us a dynamic global platform to connect with fans, clients and cardholders in powerful, authentic ways — and this next chapter expands how we show up across the sport.”

Oracle Red Bull Racing Expansion

As part of the expanded agreement, Visa will maintain its key partner status with Oracle Red Bull Racing and add new, high-impact on-car branding placements, prominently featuring on the front wing of the RB22 race car. [Sportcal] Visa also secures exclusive rights within the retail banking category, alongside expanded pass-through rights.

The strengthened relationship extends to F1 Academy through the Red Bull Racing Academy Programme. Visa will support two cars on the grid, matching Red Bull’s commitment and reinforcing its backing of all Red Bull teams in F1 and F1 Academy.

Paul Gandolfi, Chief Commercial Officer, Oracle Red Bull Racing, stated, “In a short space of time, Oracle Red Bull Racing and Visa have fostered a partnership built on collaborative effort and mutual success. With Red Bull, we sit at the epicentre of sport, entertainment and lifestyle meaning we are strategically positioned to bring globally recognised industry leaders, like Visa, into the sport as we embark on a new era of Formula 1.”

Visa Cash App Racing Bulls Renewal

The renewal includes the continuation of Visa’s title partnership with Visa Cash App Racing Bulls, maintaining the team identity introduced in 2024. The agreement also renews the Visa Cash App Racing Bulls (VCARB) Academy Programme, demonstrating Visa’s commitment to advancing women in motorsport.

Peter Bayer, CEO, Visa Cash App Racing Bulls, said: “We’re proud to extend our title partnership with Visa and continue building on the strong momentum we’ve created together since 2024. Visa has been an exceptional partner to Visa Cash App Racing Bulls, sharing our ambition to innovate, connect with fans and drive meaningful impact across the sport as we continue to create champions, and champion creativity both on and off track. We’re excited to build on this momentum with Visa as we push the boundaries of what’s possible through to 2030.”

Bringing Red Bull Racing to Fans

The renewed partnership coincides with Visa’s prominent role in the Red Bull Showrun Tour, kicking off in the U.S. With events in San Francisco, Phoenix, Detroit, and Atlanta, with plans for global expansion. [Red Bull] The tour begins in San Francisco on February 21, 2026, featuring Red Bull Test & Reserve Driver Yuki Tsunoda, transforming Marina Boulevard into a Formula 1-style demonstration course against the backdrop of the Golden Gate Bridge.

As an Official Partner of the Red Bull Showrun Tour, Visa will have on-course branding, car and driver integration, point-of-sale experiences, and exclusive offers for Visa Cash App cardholders, alongside content capture and VIP hospitality.