ZDF Council Member: Telemedia & Streaming Key to Future of Public Broadcasting

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ZDF and ARD’s “Streaming OS” Project to Bolster German Public Broadcasting

Germany’s public broadcasters, ZDF and ARD, are collaborating on “Streaming OS,” a project designed to create a shared technological foundation for their streaming platforms. The initiative, roughly two years in the making, aims to foster innovation and accessibility through an open-source approach, potentially impacting media landscapes beyond Germany.

A Collaborative Approach to Digital Media

Anke Pörksen, a member of ZDF’s governing body and State Secretary for Digitalization in Lower Saxony, emphasized the importance of this collaboration. “It is good that ZDF and ARD are working together in many different areas to produce an even higher quality and more fascinating offer for as many population groups as possible,” Pörksen stated. The joint effort is expected to accelerate technological development.

“Streaming OS”: Operating System and Open Source

“Streaming OS” signifies a commitment to transparency and collaboration, allowing the underlying code to be publicly inspected, utilized, and further developed. According to Pörksen, making the components developed with public funding openly available is a natural step, potentially benefiting private media companies and other public broadcasters across Europe. This open-source approach could democratize access to streaming technology and foster a more competitive and innovative market. As noted in a recent interview, telemedia will play an increasingly important role in the future of broadcasting.

Strengthening Online Offerings and Live Content

ZDF and ARD are responding to evolving audience expectations by expanding their online offerings, particularly with live content, which is proving popular with younger demographics. Pörksen highlighted the importance of strengthening online offerings, stating that live content is “particularly attractive for many young users.”

Expanding Archives and Combating Misinformation

The broadcasters also plan to expand their contemporary and cultural historical archives. Pörksen emphasized the significance of solid research offerings, especially in an era of increasing misinformation and deliberate deception online. Making these archives accessible to the public is seen as a valuable contribution to cultural and historical heritage.

Addressing Platform Responsibility

ZDF aims to strengthen its role as a reliable organizer and mediator, especially on platforms with interactive elements. Pörksen noted the need for careful classification of posts on these platforms, arguing that this is crucial to counter the reinforcement of extreme views and safeguard democracy. The need for trustworthy alternative platforms was also highlighted.

Anke Pörksen’s Role

Anke Pörksen, the State Secretary for Digitalization in Lower Saxony’s Ministry of the Interior, Sport and Digitalization, is a key figure driving these initiatives. Pörksen has been a member of the ZDF Television Council and is actively involved in shaping the future of public broadcasting in Germany.

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