aston Martin Valhalla Races into Fortnite and Rocket League: A New Era of Virtual Supercar experience
Published december 19, 2025
Aston Martin enthusiasts and gamers alike are in for a thrilling experience as the British ultra-luxury brand’s first plug-in hybrid supercar, the Valhalla, makes its highly anticipated debut in both Fortnite and rocket League. This groundbreaking collaboration between aston Martin and Epic games marks a meaningful step in bridging the gap between the automotive world and the ever-expanding metaverse, offering a unique chance for a new generation to connect with the iconic brand.
A Landmark collaboration: Aston Martin and Epic Games
Epic Games, renowned for its industry-leading Unreal Engine and globally popular gaming titles fortnite and Rocket League, has partnered with Aston Martin to bring the exhilarating performance of the Valhalla to life within thes virtual environments.This collaboration isn’t simply about adding a car to a game; it’s about showcasing engineering excellence and design innovation to a diverse and engaged audience. The Valhalla’s inclusion coincides with the festive season, featuring prominently in Fortnite’s Winterfest and Rocket League’s Frosty Fest events.
Valhalla: From Racetrack to Digital Realm
The Valhalla, Aston Martin’s first mid-engine plug-in hybrid supercar, is a testament to the brand’s commitment to pushing the boundaries of performance and technology. The virtual Valhalla appearing in Fortnite and Rocket League will sport the distinctive livery showcased by Formula One driver Fernando alonso during the 2025 Monaco Grand Prix, further enhancing its authenticity and appeal. Notably, this isn’t Valhalla’s first foray into the digital world; a concept version of the vehicle appeared in Rocket League back in 2021, but this marks its full debut as a playable vehicle and its first appearance in Fortnite.
Reaching a New Audience
According to Stefano Saporetti, Director of Brand Diversification at Aston Martin, this partnership represents a strategic move to connect with younger demographics.
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