The Brabus Urban E Fragment Edition is a limited-run electric motorcycle priced at $50,000, developed through a collaboration between Brabus, DAB Motors, and Fragment Design. The bike, which debuted at ComplexCon in Los Angeles, is restricted to a production run of just 10 units worldwide.
Design Origins in Milan
The collaboration began during Milan Design Week in April 2026. Hiroshi Fujiwara, the founder of Fragment Design, encountered a standard Brabus x DAB Urban E motorcycle parked on a city street. After viewing the bike, Fujiwara posted it to his Instagram, which eventually led to the partnership between the three brands. Subsequently, Fujiwara purchased a First Edition model for his own use before the formal collaboration was established.
Electric Motor Delivers 37 Horsepower and 93 Mile Range
Mechanically, the Fragment Edition retains the core hardware of the standard Urban E model. The motorcycle is powered by a 27-kW electric motor delivering 37 horsepower and 350 lb-ft of torque at the wheel. It features a 72-volt, 7.1-kWh lithium-ion battery that provides a city range of up to 93 miles (150 km).
The vehicle reaches a top speed of 75 mph (120 km/h) and includes multiple ride modes: Eco, Street, Sport, Reverse, and Nitrous. The Nitrous mode allows for a temporary burst of maximum power for up to 10 seconds. Charging the battery from 20% to 100% requires approximately three hours, while a full charge from empty takes between 3.5 and 4 hours using a 220-volt outlet.
Fragment Design Aesthetic Adjustments
The Fragment Edition distinguishes itself from the base model through a monochromatic black-and-white color scheme. The bodywork incorporates 23 exposed carbon fiber components, including the front fender, belly pan, and rear winglets.
The white accents, such as the Brembo brake calipers and carbon-fiber wheel covers, provide visual contrast. The seat is finished in white leather with a "Shell" quilting pattern. Fragment’s signature lightning bolt logo is integrated directly into the translucent LED taillight assembly rather than being applied as a surface decal.
Pricing and Availability
The motorcycle is priced at $50,000 in North America. In the European market, the price is €53,550 including VAT. Reservations are currently open via a deposit system. Buyers who are not selected for one of the 10 production slots will receive a full refund of their deposit. The release is accompanied by a co-branded capsule collection featuring a rider’s jacket, leather gloves, and a fleece zip hoodie.
Frequently Asked Questions
What is the difference between the base Urban E and the Fragment Edition?
The mechanical components remain identical to the standard version. The Fragment Edition is a visual redesign featuring a specific black-and-white color palette, custom white leather seating, and the integration of the Fragment lightning bolt logo into the LED taillight.
How does the charging time compare to the range?
The bike offers a city range of 93 miles (150 km) on a single charge. Users can expect a full recharge from 0% to 100% to take between 3.5 and 4 hours when using a standard 220-volt outlet.
Is the motorcycle available for general retail?
No, production is strictly limited to 10 examples worldwide. Interested buyers must place a deposit to enter the reservation process, with final allocations determined by the brands.
Worth a look