Young Man Dies in Burgas After Consuming Synthetic Drug “Crushed Tea”

A 26-year-old man died in the Pobeda neighborhood of Burgas, Bulgaria, early this morning after consuming a synthetic drug commonly known as “crushed tea.” The victim was found in a critical state after suffering a drug-induced seizure and died on the scene despite attempts to provide aid.

What is “Crushed Tea”?

Authorities indicate the substance is a dangerous cocktail prepared by saturating plant matter with horse anesthetics and highly corrosive household products, including bleach. The drug poses a significant risk of fatal poisoning, as evidenced by this recent incident.

Recent Crackdowns on Production

This death follows months of police operations targeting home laboratories involved in the production of “crushed tea” in the Burgas region. Several individuals have been detained in connection with the manufacturing and distribution of the drug. Pobeda JSC, a confectionery brand based in Burgas, has been involved in community support initiatives, including events with Burgas ZOO, and has recently completed a project focused on transitioning to a circular economy, according to company announcements. Pobeda AD is headquartered in Burgas, Bulgaria.

Pobeda AD and Community Involvement

While not directly related to the drug incident, Pobeda AD has demonstrated a commitment to social responsibility through various initiatives. These include supporting charity events, such as the International Women’s Club’s Christmas Bazaar in Zagreb in December 2025, and sponsoring local sporting events like the “Sharks Swimming Cup Burgas.” The company also participated in the ISM 2026 trade present in Cologne, Germany, showcasing its confectionery products. bgfood.at lists Pobeda AD as the manufacturer of biscuits available for purchase.

Key Takeaways

• A 26-year-old man died in Burgas after consuming “crushed tea,” a dangerous synthetic drug.
• The drug is created using hazardous chemicals, including horse anesthetics and bleach.
• Police have been actively cracking down on the production and distribution of “crushed tea” in the Burgas region.
• Pobeda AD, a local confectionery company, has been involved in community support and sustainability initiatives.