Minions & Monsters Hits 100 Billion VND at Vietnam Box Office

Illumination's latest Minions spin-off has surpassed 100 billion VND in box office revenue in Vietnam within two weeks of its release.

Minions Franchise Dominates Vietnamese Summer Box Office

The animation studio Illumination continues to see significant success in the Southeast Asian market. According to recent box office data, the latest Minions installment reached a total revenue of 105 billion VND shortly after its second week of screening. On the morning of July 11, the film held the top spot, selling 18,755 tickets across 2,417 theaters, averaging roughly eight tickets per screen.

This performance aligns with a broader trend of animation dominance during the summer months in Vietnam. The previous entry, Minions: The Rise of Gru, earned approximately 200 billion VND in the same market. Other major Japanese franchises, including Doraemon and Conan, have also consistently crossed the 100 billion VND threshold in Vietnam over recent years.

Tran Thanh’s Return and Localized Appeal

This marks Tran Thanh's return to the franchise after 13 years, having previously participated in Despicable Me 2.

Plot Shift: From Silent Films to Monsters

The latest spin-off sets its narrative during the transition from silent films to “talkies” in early Hollywood. The story follows the Minions as they attempt to navigate the film industry after experiencing a professional downfall. The plot escalates when the group decides to produce their own movie, inadvertently awakening long-dormant monsters, leading to a series of comedic and dramatic conflicts.

Market Competition and Critical Reception

Despite the entry of new titles, including director Hai Bui’s horror film The Soul-Snatched Demon, the Minions franchise has remained the dominant force. The horror release failed to outperform the animation’s second-week numbers, highlighting the resilience of family-oriented content in the current theatrical window.

Critical reception of the film is mixed regarding its pacing. Some viewers have noted that the second half relies too heavily on action sequences, which detracts from the charm established in the first half. However, the general consensus remains that the film is an accessible and entertaining experience for all age groups.

Vietnam Animation Revenue Comparison