Samsung Galaxy S26 Ultra: Advanced Video Codec (APV) Explained & How to Use It

by Anika Shah - Technology
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Samsung Galaxy S26 Ultra: A Deep Dive into Advanced Professional Video Capabilities

Samsung’s Galaxy S26 Ultra is poised to redefine mobile content creation, particularly for professionals and enthusiasts seeking cinema-quality video. A key innovation driving this capability is the Advanced Professional Video (APV) codec, developed in collaboration with Qualcomm Technologies, Inc. This technology promises higher-quality video files with improved storage efficiency, marking a significant leap forward in mobile videography.

What is Samsung’s Advanced Professional Video (APV) Codec?

The Galaxy S26 Ultra is the first Galaxy device to support APV, offering a substantial upgrade in video quality and storage management. For users demanding professional-level results without compromising portability, APV represents a game-changing advancement. Traditional codecs, like HEVC, often sacrifice subtle visual details to reduce file size, leading to blurring in elements like water droplets or textures after repeated encoding. APV addresses this by preserving more original information, maintaining clarity even through multiple editing rounds.

How Does APV Perform?

While many smartphone codecs prioritize minor file sizes, they often fall short when it comes to high-quality editing. APV is specifically designed to facilitate easier editing and greater creative flexibility. It allows users to capture footage that behaves similarly to professional camera footage, maintaining quality throughout the editing process. Supporting up to 8K resolution at 30 frames per second, APV achieves 10% less storage usage compared to other comparable formats while maintaining the same visual quality [Samsung US].

Enabling APV on the Galaxy S26 Ultra

Users can easily enable APV through the following steps:

  1. Navigate to Camera > Settings > Video Format > APV
  2. Choose a preferred APV control: APV HDR or APV Log
  3. Select the desired file compression type: APV 422 HQ (for high-quality video) or APV 422 LQ (optimized for storage and data rates)
  4. Toggle the selected shooting mode on or off in the Camera preview.

users have the option to record APV directly to external USB storage by navigating to Camera > Settings > Save to External Storage.

Galaxy S26 Ultra Specifications

The Samsung Galaxy S26 Ultra, announced in February 2026, boasts a range of impressive specifications, including a 6.9” display, the Snapdragon 8 Elite Gen 5 chipset, a 5000 mAh battery and up to 1TB of storage [GSM Arena]. It too features 16GB of RAM and Corning Gorilla Armor 2 for enhanced durability.

Pricing and Availability

The Galaxy S26 Ultra is priced at $1,299 / £1,279 / AU$2,199 [Tom’s Guide]. Samsung has avoided a price increase with this model, unlike the standard Galaxy S26 and S26 Plus.

Key Takeaways

  • The Galaxy S26 Ultra introduces the Advanced Professional Video (APV) codec for superior video quality and editing capabilities.
  • APV preserves more detail than traditional codecs, resulting in clearer footage even after multiple edits.
  • The S26 Ultra offers up to 8K resolution at 30fps with 10% less storage usage compared to other formats.
  • The device is powered by the Snapdragon 8 Elite Gen 5 chipset and features up to 1TB of storage.

Learn more about APV here, and explore the capabilities of the Galaxy S26 Ultra and other Galaxy devices on Samsung.com/uk.

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