The Modern Guard: Mapping the Most Influential Social Media Creators of 2025 The traditional power dynamic of entertainment has officially flipped. For decades, Hollywood set the trends and social media …
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Influencers & Creators
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Disney’s $70 Million Gamble on ‘The Bachelorette’ Implodes Amid Domestic Violence Allegations Disney is facing a potential $70 million loss after abruptly canceling the upcoming 22nd season of “The Bachelorette,” …
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Elyse Myers: Authenticity, Creative Control, and the Pursuit of ‘Cool’ in the Creator Economy TikTok creator Elyse Myers, known for her relatable storytelling and honest approach to content creation, has …
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Nespresso Brews a New Era with Dua Lipa as Global Brand Ambassador Nespresso, the Nestlé-owned coffee capsule and machine company, is strategically shifting its marketing focus to capture the Gen …
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American Eagle Outfitters Amplifies Creator Economy Strategy with Rewards-Based Community American Eagle Outfitters (AEO) is bolstering its investment in the creator economy with the launch of the AE Creator Community, …
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Five Reasons for Optimism in the Media Industry Table of Contents Five Reasons for Optimism in the Media Industry 1. The dawn of the pay-per-crawl 2. The slow,steady rise of …
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The media Industry’s Unexpected Growth Engine: YouTube Table of Contents The media Industry’s Unexpected Growth Engine: YouTube youtube’s Rise as a Premier Creator Platform The Power of Video Connection YouTube’s …
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Morning Brew Taps HR Execs as Podcast Hosts in Unusual Creator Strategy Table of Contents Morning Brew Taps HR Execs as Podcast Hosts in Unusual Creator Strategy The Rise of …