Sport The 2026 FIFA World Cup: A Bigger, More Complex Event for Sponsors by Javier Moreno - Sports Editor June 15, 2026 by Javier Moreno - Sports Editor June 15, 2026 Sponsorship Strategy for the 2026 FIFA World Cup: Balancing Scale and Complexity The 2026 FIFA World Cup, hosted across the United States, Canada, and Mexico, represents the largest tournament in … 0 FacebookTwitterPinterestEmail