Amazfit to Expand Wearable Lineup with Nine New Products in 2026

Zepp Health, the parent company of Amazfit, is planning a robust release schedule for 2026, with approximately nine new wearable devices expected to launch throughout the year. The company is strategically focusing on higher-end smartwatches and recovery tools, continuing expansion of the T-Rex family and the Helio ecosystem, while shifting away from budget hardware.

Strategic Shift Towards Premium Devices

Executives revealed the roadmap during the Q4 2025 earnings call, emphasizing a move towards devices that support structured training and recovery, aiming to increase the average selling price (ASP) of Amazfit products. Gadgets & Wearables reports that this strategy is already showing positive results, with the T-Rex series contributing to an elevated ASP for the company.

Expanding the T-Rex Family

The rugged outdoor smartwatch category remains a key focus for Amazfit. The Amazfit T-Rex 3 Pro, launched in September 2025, and the T-Rex Ultra 2, introduced in February 2026, currently anchor the segment. Additional T-Rex models are slated for release in 2026. Mentions of the Amazfit Falcon 2 and Cheetah 2 Pro have also surfaced in recent Android APKs, suggesting their imminent arrival.

Helio Ecosystem Development

The Helio recovery ecosystem is also a priority for Zepp Health. The Helio Strap experienced strong demand in 2025, despite facing supply chain challenges. Manufacturing is being scaled up in 2026 to address these issues, and a next-generation Helio device is anticipated in the second half of the year. Plans for a Helio smart ring are currently on hold due to an ongoing legal dispute with Oura regarding patent infringements.

Financial Performance

This product strategy aligns with strong financial performance. Zepp Health reported Q4 2025 revenue of $85.2 million, a 43% year-over-year increase. Full-year revenue reached $302 million, up 41.8% compared to the previous year. The shift towards higher-priced devices also contributed to a quarterly record gross margin of 40.4%.

Looking Ahead

With a planned launch of approximately nine new products in 2026, Amazfit is poised to continue its growth trajectory. The company’s focus on evolving existing product families, coupled with ongoing software updates to Zepp OS – including features like Zepp Coach and BioCharge – suggests a commitment to providing a comprehensive and integrated wearable experience.