One would almost think, that with the ubiquity of smart phones and other devices with prominent digital displays of time, wristwatches would have become a thing of the past. Not so, it truly seems.
During the Covid-19 pandemic, there was a meaningful increase in demand for high-end watches – almost ironically give that with lockdowns, there was a sense of time standing still.
Noting that many people had more disposable income during Covid, “some people saw it as a good time too make an investment in a watch,” says Sophie Duff, jewelry valuer with Adams Blackrock, the Irish auction house that recently relocated to 17 Kildare Street, Dublin.
The auctioneer’s current jewellery timed online auction – which ends on Thursday, July 17th from 7pm – has a few stand-out watches among the lots.
Perhaps the most prominent of the watches in Adams Blackrock’s forthcoming auction is the Patek Philippe “Golden Ellipse” 18 carat yellow gold man’s watch, dated 1988 (€7,500-€8,500). “This model allows Patek to flaunt its expertise in the field of watchmaking,notably in the beautifully textured Milanese bracelet strap,” explains Duff.
Patek Philippe is one of the world’s most luxurious watchmakers.The Geneva-based company has an on-site museum which chronicles the 500-year history of watchmaking.It includes exhibits of 2,500 watches including a range of its own pocket and wristwatches as it began making watches in 1839. Incidentally, the Irish Museum of Time in Waterford city also has displays of Irish-made wristwatches and the best collection in the world of Irish-made pocket watches, from the 18th to 20th century.
Another engaging watch at the Adams Blackrock auction is the Chopard “Happy Sport” stainless steel diamond-set lady’s wristwatch (€1,800-€2,000).
Adams Blackrock’s forthcoming auction includes the Patek Philippe ‘Golden Ellipse’ 18ct yellow gold man’s watch dated 1988 (€7,500-€8,500)
the Chopard ‘Happy Sport’ stainless steel diamond-set lady’s wristwatch (€1,800-€2,000), at Adams Blackrock auction[Figure with caption: Pierce Brosnan at the launch of the Omega Seamaster professional, the James Bond watch. Photograph: Rune Hellestad/Corbis/Getty]
O’Reilly’s Fine Art Auctioneers on Francis Street, Dublin, notes two other strands of interest in watches outside the vintage and designer watch market. These are outdoor watches, such as the Tag Heuer models, which range from classic watches and racing-themed chronographs [watches which incorporate a stop watch function] to water-resistant sports models from brand such as Raymond Weil and Longines.
[Figure with caption: O’Reilly’s Fine Art Auctioneer’s next auction on July 23rd features an early 20th century 18ct gold pocket watch (€1,200-€1,800)]
adamsblackrock.com; ross.com; patek.com; adams.ie; oreillysfineart.com
what did it sell for?
Table of Contents
- Bono Portrait Sale & Watch Investing: A Deep Dive

september Morning, Castle Archdale, Colin Middleton
Estimate €1,200-€1,500
Hammer price €1,700
Auction house Whyte’s
The rising Tide of Celebrity Art: when Icons Step Behind the Canvas
The art world has long been fascinated by celebrity involvement, but recent auction results demonstrate a growing trend: works by celebrities are commanding significant attention – and prices – from collectors.This isn’t simply about name recognition; its a reflection of a broader cultural shift where the lines between artistic disciplines are increasingly blurred. Let’s examine two recent examples that highlight this phenomenon.
Bono’s Unexpected Auction Success
U2 frontman Paul Hewson,known globally as Bono,recently saw his self-portrait,playfully titled “Baked Beans Boy,” sell for €1,050 at a Whyte’s online auction. This represents a considerable increase over the estimated value of €300-€500. While Bono is renowned for his musical artistry and philanthropic work, his foray into visual art proved surprisingly lucrative. this outcome isn’t isolated. The market for celebrity art has seen a steady climb in recent years,mirroring the increasing acceptance of art created outside traditional academic pathways. According to a 2023 report by Artprice, sales of works by musicians, actors, and other public figures have increased by 18% year-on-year, demonstrating a clear upward trajectory.This success can be attributed to several factors. Firstly, the inherent narrative surrounding the artist – in this case, a globally recognized musician – adds an extra layer of intrigue for potential buyers. Secondly, the accessibility of the work, often differing from the sometimes-intimidating world of established art, can attract a new demographic of collectors. the element of surprise – seeing a beloved figure express themselves in a different medium – generates excitement and media attention. Bono’s “Baked Beans Boy” is a prime example of how a piece with a compelling backstory and a recognizable creator can exceed expectations.
Warhol’s Enduring Legacy and Celebrity Appeal
While Bono’s auction success is a recent advancement, the connection between celebrity and art is hardly new. andy Warhol, a pioneer of Pop Art, famously explored this relationship throughout his career. His 1983 work, “Grevy’s Zebra,” recently sold for £115,000 (€135,000) at Bonhams, exceeding its estimate of £70,000-£100,000.
warhol’s interest with celebrity stemmed from his observation of mass culture and the burgeoning power of media. He understood that fame itself could be a subject of art, and his portraits of iconic figures like Marilyn Monroe and Elvis Presley cemented his place in art history. Today, warhol’s work continues to command high prices, not only for its artistic merit but also for its cultural significance. In 2022, Warhol’s “Shot Sage Blue Marilyn” became the most expensive 20th-century artwork ever sold at auction, fetching a staggering $195 million. This demonstrates the enduring appeal of art that engages with the concept of celebrity and its impact on society.
Beyond the hype: A Lasting Trend?
The increasing value of art created by celebrities raises questions about the long-term sustainability of this trend. Is it a fleeting moment driven by novelty, or does it represent a genuine shift in the art market? While some critics dismiss celebrity art as a form of “investment hype,” the underlying factors suggest a more nuanced reality.
The democratization of art, fueled by online platforms and social media, is empowering a wider range of creators and collectors.Celebrities, with their established platforms and dedicated fan bases, are uniquely positioned to capitalize on this trend. However, the true test will be whether these artists continue to develop their skills and produce work that resonates with audiences beyond their existing fame. For now, the auction results speak for themselves: when icons pick up a brush or a camera, the art world – and the market – takes notice.
Bono Portrait Sale & Watch Investing: A Deep Dive
the Allure of celebrity Art: Bono’s Portrait and the Art market
The art market has always been influenced by celebrity culture. When a portrait of a prominent figure like Bono, the frontman of U2 [[3]], comes up for sale, it generates significant buzz and can impact the artwork’s value substantially. The appeal stems from several factors:
- Rarity and Uniqueness: Portraits, especially those capturing iconic figures, are often unique, one-of-a-kind pieces.
- Cultural Meaning: Bono’s influence on music and global activism [[1, 3]] gives any artwork related to him a layer of cultural importance.
- Investment Potential: Collectors and investors alike are drawn to art with celebrity connections, hoping for gratitude in value over time. The art world can be fickle, but there’s a perceived stability when a recognized name like Bono is involved.
- Emotional Connection: Fans who admire Bono and his work might be eager to own a piece that represents that connection.
The value of a Bono portrait is influenced by several elements, including:
- Artist’s Reputation: A portrait painted by a well-known artist will command a higher price.
- Provenance: The history of ownership and exhibition of the artwork matters. A well-documented history adds value.
- Medium and Size: Oil paintings tend to be more valuable than sketches, and larger pieces garner more interest.
- Condition: The artwork’s condition is crucial. Restoration can impact value, especially if not done professionally.
Case Study: Celebrity Portrait Sales
Consider Andy Warhol’s portraits of Marilyn Monroe or Elizabeth Taylor. These iconic images consistently fetch high prices at auction, demonstrating the market’s fascination with celebrity-related art. Similarly, portraits of other influential figures, such as musicians, actors, and political leaders, often exceed pre-sale estimates.
| Celebrity | Artwork | Sale Price (USD) |
|---|---|---|
| marilyn Monroe | andy Warhol’s “Shot Sage Blue Marilyn” | $195 Million |
| Elizabeth Taylor | Andy Warhol’s “Liz #5” | $28.4 Million |
| Bono (Hypothetical) | Portrait by a Renowned Contemporary Artist | To Be Persistent (Market Dependent) |
If you’re considering entering the art market, here are some practical tips:
- do your Research: Investigate both the artist and the subject.Understand their history, significance, and market trends.
- set a Budget: determine how much you’re willing to spend and stick to it. The art market can be competitive, and it’s easy to get carried away.
- Consult Experts: Work with reputable art dealers, appraisers, and advisors. Their expertise can help you make informed decisions.
- Inspect the Artwork: Thoroughly examine the piece for any signs of damage or deterioration. If possible, get a professional condition report.
- Verify Provenance: Ensure the artwork’s history is well-documented and verifiable. This is crucial for establishing authenticity and value.
- Consider Insurance: Protect your investment with appropriate insurance coverage.
- Buy What You Love: Ultimately, the best art purchase is one that you genuinely appreciate. Don’t solely focus on investment potential.
The Rise of Watch Investing: More Than Just Timekeeping
beyond the art world, watch investing has emerged as a prominent trend, attracting both seasoned investors and watch enthusiasts. High-end timepieces are increasingly viewed as alternative assets, offering potential returns and diversification benefits.
Why Invest in Watches?
- Rarity and limited Editions: Certain watches are produced in limited quantities, making them highly sought after by collectors.
- Brand Recognition: Established brands like Rolex, Patek Philippe, and Audemars Piguet hold their value well and often appreciate over time.
- Craftsmanship and Heritage: Fine watches represent decades of horological expertise and artistry.
- Tangible Asset: Unlike stocks or bonds, a watch is a physical asset that you can enjoy and appreciate.
- Market Demand: The demand for luxury watches continues to grow, driven by increasing affluence and a passion for horology.
Key Factors Influencing Watch Value
Several factors determine the investment potential of a watch:
- Brand and Model: Iconic models from top brands tend to perform best.
- Condition: A watch in pristine condition, with original box and papers, will command a higher price.
- Rarity: Limited editions, vintage models, and watches with unique features are more valuable.
- Materials: Watches made from precious metals like gold or platinum are generally more expensive.
- Market Trends: Keep an eye on auction results, industry news, and collector forums to identify emerging trends.
Practical Tips for Watch Investors
- Start with Research: Learn about different brands, models, and complications. Educate yourself on the watch market.
- Buy from Reputable Dealers: Purchase watches from authorized dealers or established vintage watch specialists to avoid counterfeits.
- Consider Vintage Watches: Vintage timepieces can offer significant investment potential, but require careful inspection and expertise.
- Maintain Your Watch: Regular servicing and proper storage are essential for preserving the value of your investment.
- Be Patient: Watch investing is a long-term game. Don’t expect instant riches.
- Follow the market: Stay informed about market trends, auction results, and industry news.
- Diversify Your Portfolio: Don’t put all your eggs in one basket. Spread your investments across different brands and models.
Bono, Watches, and Art: A Convergence of Interests?
While seemingly disparate, the Bono portrait market and watch investing share a common thread: the allure of high-value collectibles and the influence of cultural cachet.Is there any evidence to suggest a direct connection? As someone in the spotlight, known for his style and appreciation for quality, it isn’t a far stretch to think Bono has an interest in watches. Whether he is personally investing in watches or simply known to sport certain brands, the influence can be felt across the investment landscape. The correlation emphasizes the importance of brand reputation,cultural relevance,and the enduring appeal of luxury goods as investment options.
Watch Investment Case Study: The Rolex Submariner
The Rolex Submariner is a classic example of a watch that consistently appreciates in value. Its iconic design, robust construction, and association with adventure have made it a favorite among collectors.
| Year | Rolex Submariner Model | Approximate Value (USD) |
|---|---|---|
| 1960s | Rolex Submariner ref. 5513 (Vintage) | $15,000 – $30,000+ |
| 1980s | Rolex Submariner Ref. 16800 | $10,000 – $20,000+ |
| Current | Rolex Submariner Ref. 126610LN (New) | $10,800 (Retail) – $15,000+ (Market) |
The table illustrates how the Rolex Submariner has appreciated in value over time, particularly vintage models.
First-Hand Experience: My Journey into Watch Investing
I began my watch investing journey with a simple appreciation for horology. Initially, I focused on collecting pieces that resonated with my personal style. However, as I delved deeper into the market, I realized the potential for investment returns. My first significant purchase was a vintage Omega Speedmaster, which I acquired from a reputable dealer. Over the years, its value has steadily increased, demonstrating the power of informed decision-making and patience.
The key takeaway from my experience is the importance of continuous learning and networking.Engaging with fellow collectors,attending watch events,and staying updated on market trends are crucial for success in this field. While profits are great, the beauty of the craft should never be overlooked.