From Crossing Guard to $14K/Month: How One Woman Built a Thriving Mail Club

A Vermont crossing guard has turned a 50-minute daily post into a surprisingly lucrative business venture, earning approximately $14,000 per month through a handwritten, illustrated mail club. Christine Tyler Hill, 36, a designer and illustrator, initially took the job in Burlington to feel more connected to her community, but her observations from the crosswalk sparked an unexpected entrepreneurial opportunity.

The Birth of “Cloud Report”

Hill began sharing her handwritten notes and sketches about her daily experiences on social media in late 2023. These “cloud reports” – snippets of her day, like photos of thank-you notes from children and observations of the weather – quickly gained a following. Her followers eagerly anticipated her posts, even reaching out when she missed a month.

Monetizing Observations

In January 2026, Hill launched a mail subscription club, announcing it to her 33,000 TikTok followers in a seven-second video. For $8 per month, subscribers receive an eight-page zine, “Cloud Report,” featuring her handwritten and illustrated observations. Within days, she gained 1,000 subscribers, and the waitlist swelled to 3,600.

A Growing Subscriber Base and Revenue

As of March 4, 2026, Hill has approximately 2,000 subscribers, generating around $14,000 in monthly revenue. The success includes revenue from annual subscriptions offered at a 15% discount.

The Appeal of Analog in a Digital World

Hill’s success is part of a broader trend, with “mail clubs” gaining popularity as a “rebellion against digital chaos.” Social strategist Carmen Vicente told The Wall Street Journal that people are craving tangible experiences in an increasingly digital world, and the act of receiving and giving full attention to physical mail is particularly appealing.

A Growing Trend: The Tiny Post

Hill isn’t alone in capitalizing on the mail club trend. Hannah Gustafson, 26, runs “The Tiny Post” in Austin, Texas, delivering personal letters and recipes to approximately 4,300 subscribers. In January 2026 alone, Gustafson generated around $45,000 in revenue and $24,000 in profit.